Monday, July 26, 2021

MSFT to Launch Stores Near Apple’s


SEATTLE (Reuters) – Microsoft Corp will open stores close to those of Apple Inc this fall, according to its chief operating officer, as it looks to win back the initiative in the battle for Main Street PC and gadget buyers.

“We’re going to have some retail stores opened up right next door to Apple stores this fall,” said Microsoft’s Kevin Turner at a webcast conference in New Orleans on Wednesday. “Stay tuned.”

The world’s largest software company announced in February that it would open its own chain of branded stores as it looks to counter Apple’s successful foray into retailing, hiring a former Wal-Mart Stores Inc executive to run them.

Few details have emerged since then. A Microsoft spokeswoman confirmed on Wednesday only that “there will be scenarios where we have stores in proximity to Apple,” and that some stores would open “in the fall timeframe.”

Copyright 2009 Reuters. Click for restrictions.

Similar articles

Latest Articles

Data Science Market Trends...

When famed mathematician John W. Tukey postulated that advanced computing would have a profound effect on data analysis, he probably didn’t imagine the full...

Data Recovery Market Trends...

Data recovery is more important than ever in this era of constant cyber attacks and ransomware. The Verizon Data Breach Investigations Report (DBIR) looked...

Trends in Data Visualization

In a world of big data, visualization is becoming a key skill set that every business must master.  Digital technology has transformed the way businesses...

Microsoft Data Portfolio Review

With a host of analytics services for almost any situation, Microsoft Azure’s data services have got just about every base covered.   In the world...