Getting Started with Artificial Intelligence

We’re told that artificial intelligence is the ultimate competitive business tool. Among the wonders it enables: it allows our software to learn, which in turns allows us to better serve customers – much better than those businesses using stodgy non-AI infrastructure. Yet questions abound about this emerging technology. To provide guidance, I spoke with Bryan […]

Written By
James Maguire
James Maguire
Published: Feb 16, 2018
Updated: Mar 3, 2021
2 minute read
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We’re told that artificial intelligence is the ultimate competitive business tool. Among the wonders it enables: it allows our software to learn, which in turns allows us to better serve customers – much better than those businesses using stodgy non-AI infrastructure. Yet questions abound about this emerging technology. To provide guidance, I spoke with Bryan Lares from SparkCognition and Nick Hasty from GIPHY. The topics we covered:

1) You’re both using the Google Cloud AI platform, but in different ways. How are you leveraging it?

2) In getting started and progressing with it, what kinds of challenges have you run into?

3) What results have you seen from your AI deployment?

4) What are your future plans for using artificial intelligence?

Bryan Lares, Director of Cybersecurity Products, SparkCognition


Nick Hasty, Director of R&D, GIPHY
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James Maguire

James Maguire has been reporting on emerging technology for more than 15 years. He has won two ASBPE Awards of Excellence for in-depth feature articles about cloud computing and artificial intelligence. He has covered the gamut of enterprise and consumer technology, and regularly communicates with leading IT newsmakers, vendors and analysts.

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