Sunday, April 18, 2021

Adobe: Tablet Web Traffic Growing 10 Times Faster Than Smartphone Traffic

eWeek: In its newly released Adobe Digital Index, Adobe Systems says that Web traffic from tablets has grown ten times as fast as traffic coming from smartphones. At that rate, tablet traffic will become larger than smartphone traffic by early 2013, and by 2014, tablet traffic will account for 10 percent of all Web traffic.

“As businesses rethink their digital experiences to include mobile strategies, tablets are emerging as the consumer device of choice,” said Adobe’s Brad Rencher. “Digital CMOs [chief marketing offers] are wise to take a mobile first approach to optimize their digital content and marketing initiatives with a focus on the tablet experience because the consumer demands it.”

Similar articles

Latest Articles

IT Planning During a...

Without a doubt, 2020 changed everything. I like to compare it to a science fiction movie where time travel is involved. Clearly, we have...

Best Data Quality Tools...

Data quality is a critical issue in today’s data centers. The complexity of the Cloud continues to grow, leading to an increasing need for...

NVIDIA’s New Grace ARM/GPU...

This week is NVIDIA’s GTC, or GPU Technology Conference, and they likely should have changed the name to ATC because this year – it...

What is Data Segmentation?

Definition of Data Segmentation Data segmentation is the process of grouping your data into at least two subsets, although more separations may be necessary on...