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Cisco Challenges ‘Good Enough’ Networking

It’s widely known that networking giant Cisco has seen stiffening competition over the last year. In a recent webcast, the company worked to assert its dominance. Sean Michael Kerner reports. A lot of things in the networking world were originally conceived on a best effort basis. There are also a lot of networks built simply […]

Apr 29, 2011
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It’s widely known that networking giant Cisco has seen stiffening competition over the last year. In a recent webcast, the company worked to assert its dominance. Sean Michael Kerner reports.

A lot of things in the networking world were originally conceived on a best effort basis. There are also a lot of networks built simply to be ‘good enough’ to meet the current needs of an enterprise.

In a live webcast event this week, networking vendor Cisco (NASDAQ:CSCO) took aim at the ‘good enough’ mentality when it comes to networking. Executives from Cisco stressed that the modern demands of video and collaboration cannot be effectively met by the ‘good enough’ approach.

There is however a catch. While Cisco is an advocate of standards, the company is also an advocate of its own specific technology platforms. Cisco is facing increasing competition from vendors including HP and Juniper. A key point of differentiation for Cisco, as well as other vendors, comes from innovations that aren’t necessarily standardized.

Mike Rau, vice-president and CTO of Borderless Networks at Cisco explained that standards while important, aren’t enough.

Read the rest about Cisco’s webcast at Enterprise Networking Planet.

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SMK

Sean Michael Kerner is an Internet consultant, strategist, and contributor to several leading IT business web sites.

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