SHARE
Facebook X Pinterest WhatsApp

Gartner: Hype Could Hurt Cloud Adoption

Network World: In its annual Hype Cycle report, Gartner says that some of the confusion about cloud computing could cause some organizations to turn away from the technology. Specifically, it accuses some vendors of “cloud-washing,” advertising services as cloud computing when they don’t have all the features usually associated with true cloud-based services. “Confusion remains […]

Aug 15, 2012
Datamation content and product recommendations are editorially independent. We may make money when you click on links to our partners. Learn More

Network World: In its annual Hype Cycle report, Gartner says that some of the confusion about cloud computing could cause some organizations to turn away from the technology. Specifically, it accuses some vendors of “cloud-washing,” advertising services as cloud computing when they don’t have all the features usually associated with true cloud-based services.

“Confusion remains the norm,” stated the report. “Many misconceptions exist around potential benefits, pitfalls and, of course, cost savings. Cloud is often part of cost-cutting discussions, even though its ability to cut costs is not a given. There are also many reasons to talk about the capabilities enabled by cloud computing: agility, speed and innovation. These are the potential benefits that can be overlooked if hype fatigue sets in.”

  SEE ALL
ARTICLES
 

Recommended for you...

What Is Sentiment Analysis? Essential Guide
11 Top Data Collection Trends Emerging In 2024
Kaye Timonera
Feb 8, 2024
6 Top Data Classification Trends
Avya Chaudhary
Oct 13, 2023
7 Data Management Trends: The Future of Data Management
Mary Shacklett
Aug 2, 2023
Datamation Logo

Datamation is the leading industry resource for B2B data professionals and technology buyers. Datamation's focus is on providing insight into the latest trends and innovation in AI, data security, big data, and more, along with in-depth product recommendations and comparisons. More than 1.7M users gain insight and guidance from Datamation every year.

Property of TechnologyAdvice. © 2025 TechnologyAdvice. All Rights Reserved

Advertiser Disclosure: Some of the products that appear on this site are from companies from which TechnologyAdvice receives compensation. This compensation may impact how and where products appear on this site including, for example, the order in which they appear. TechnologyAdvice does not include all companies or all types of products available in the marketplace.