Tuesday, July 16, 2024

76 Top SaaS Companies to Know In 2024

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Software-as-a-Service (SaaS) companies are rapidly gaining popularity across various industries because they offer flexible, scalable solutions that are both cost-effective and easy to implement, making them an ideal fit for businesses of all sizes. This technology model provides agility and adaptability and allows organizations to respond quickly to changing market conditions, making SaaS a key component of digital strategies and helping businesses stay competitive and innovative.

To help you discover the leaders in SaaS innovation and explore new possibilities in 2024, here are our picks for the top 76 SaaS companies along with overviews of their areas of specialization and information about their size and market value.

Data Analytics SaaS Companies

SaaS benefits data analytics firms by introducing scalable cloud solutions for processing, analyzing, and gaining insights from large datasets. It eases operations, accelerates insights, and adapts to changing business needs, helping organizations make informed decisions to drive business growth.

Alteryx icon.


Alteryx is a pioneer SaaS company in analytic process automation with the main objective of speeding up the process of turning data into actionable insights and democratizing data analytics for a wider audience. The company has built a variety of tools to support advanced analytics automation, making it more accessible to data workers, regardless of their skill level.

The Alteryx platform encompasses the entire data analytics lifecycle, from the initial stages of data preparation to the final step of deriving business insights. Key products from Alteryx include the Designer Cloud, a unified platform for data transformation, and Machine Learning, a tool that brings automated ML to businesses of all sizes.

Alteryx’s market capitalization was $3.42 billion as of the beginning of 2024, indicating a year-on-year growth of 2.20 percent.

Founded: 1997
Type of SaaS Company: B2B
Company Size: 2,300

Key Products:

  • Alteryx AI Platform for Enterprise Analytics
  • AiDIN
  • Designer Cloud
  • Machine Learning
  • Intelligence Suite

Baremetrics icon.


Baremetrics, a SaaS company composed of a small but devoted team, has successfully established a remarkable presence in the competitive data analytics industry. Numerous businesses from diverse sectors place their trust in the company to interpret their data, enabling them to formulate effective growth strategies.

Baremetrics operates a single, integrated platform that covers multiple features, each delivering unique insights and metrics that support businesses in making data-driven decisions. Features within this platform include Metrics for real-time performance tracking, and Recover, for addressing failed payments. These features, consolidated into one Baremetrics platform, have proven to be essential for businesses seeking to maximize their data utilization.

Presently, the company has $2.8 billion in revenue and has more than 850 customers worldwide.

Founded: 2014
Type of SaaS Company: B2B
Company Size: 15

Key Products:

  • Baremetrics platform

Databricks icon.


Databricks, a significant name in the data analytics sector of the SaaS industry, was established by the creators of Apache Spark, Delta Lake, and MLflow. The company created the Databricks Data Intelligence Platform, a unified solution for comprehensive analytics for enterprise-level data and AI technologies.

This platform introduces AI capabilities to your data, so you can implement AI solutions on a global scale. It also has a suite of tools that allow you to consolidate your data sources into a single platform for processing, storing, sharing, analyzing, modeling, and monetizing datasets.

As of 2024, Databricks has a market cap of $65.5 billion, with revenues reaching $2.62 billion in the past year. Currently, over 9,000 organizations globally depend on Databricks for large-scale data engineering, collaborative data science, full-lifecycle ML, and business analytics.

Founded: 2013
Type of SaaS Company: B2B
Company Size: 5,500

Key Products:

  • Databricks Platform
  • MosaicML
  • Data Management
  • Data Warehousing
  • Real-Time Analytics

Domo icon.


Domo is a SaaS data analytics business which is a pioneer in creating data experiences in the cloud, making data accessible and actionable for everyone. The Domo platform is built on a secure data foundation and uses AI and data science for intuitive dashboards and apps, enabling businesses to make the most out of their data for impactful business decisions.

Domo’s product suite includes Business Apps for business insight automation, BI and Analytics for reporting and dashboards, and a Data Foundation for real-time data integration. These solutions aid businesses in making informed decisions quickly using both low-code and pro-code apps.

Currently, Domo’s market capitalization stands at around $363.25 million.

Founded: 2010
Type of SaaS Company: B2B
Company Size: 967

Key Products:

  • Domo Data Experience Platform
  • App Creation Tools
  • Embedded Analytics

Sisense icon.


Sisense is a SaaS data analytics provider offering an extensive solution that allows businesses to build and disseminate reports, effectively manage their data, seamlessly integrate with existing applications, and customize data to suit their unique needs. But what truly sets it apart is its ability to uncover crucial information that can drive strategic decision-making.

Among the most sought after offerings from the company are Sisense Fusion Embed and Sisense Cloud. Sisense Fusion Embed allows businesses to integrate customized analytics into their applications and products, enhancing user engagement and adoption. On the other hand, Sisense Cloud is a cloud-based service that offers a secure, high-performance BI environment with unlimited scalability, stress-free maintenance, and zero-touch upgrades.

Sisense’s exact market cap and growth rate for 2024 are not publicly disclosed.

Founded: 2004
Type of SaaS Company: B2B
Company Size: 400

Key Products:

  • Fusion Embed
  • Sisense Cloud
  • Fusion Compose SDK

Splunk icon.


Splunk Inc. is a data analytics SaaS company with a strong focus on data collection, management, and analysis, supporting businesses around the world in maintaining their digital infrastructures. Splunk’s platform covers varying solutions for threat detection, cloud migration, incident investigation, and IT modernization.

The company’s product lineup includes the Splunk Cloud Platform and Splunk Enterprise Security. These offerings come with ML, data streaming, scalable indexing, and user-friendly dashboards. They are engineered to assist organizations in mitigating security, infrastructure, and application incidents, adapting to digital disruptions, and accelerating digital transformation.

In 2024, Splunk’s market cap is around $26.40 billion, and it has increased its Annual Recurring Revenue (ARR) by 15 percent to $4.2 billion in the fiscal year 2024. Cisco acquired Splunk in March 2024.

Founded: 2003
Type of SaaS Company: B2B
Company Size: 7,700

Key Products:

  • Splunk Cloud Platform
  • Splunk Enterprise
  • Splunk Enterprise Security
  • Splunk SOAR
  • Splunk Infrastructure Monitoring

Human Resources SaaS Companies

SaaS transforms human resource (HR) processes through its flexible and efficient cloud-based services for HR-related tasks, such as hiring, onboarding, performance tracking, payroll, and employee engagement. Using SaaS models allows HR teams to swiftly adjust to evolving requirements, gain immediate insights, and fine-tune workforce management.

ADP icon.


ADP is a major human capital management (HCM) SaaS company with an extensive global reach, serving more than 810,000 businesses in over 140 countries. It is renowned for its cloud-based solution that integrates HR, payroll, talent, time, tax, and benefits administration into strategic business tools. Its products include the all-in-one HR platform, ADP Workforce Now, and the multi-country payroll solution, ADP Global Payroll.

At present, ADP’s market cap stands at approximately $103.92 billion.

Founded: 1949
Type of SaaS Company: B2B
Company Size: 63,000

Key Products:

  • ADP Workforce Now
  • ADP Global Payroll
  • ADP Vantage HCM
  • ADP Enterprise HR
  • ADP TotalSource

BambooHR icon.


BambooHR is known in the SaaS market for delivering effective solutions for complex HR management challenges to over 30,000 customers across different industries.

The BambooHR software suite encompasses tools for tracking job applicants, maintaining employee databases, and managing HR information. Together, these facilitate the handling of employee data from recruitment to retirement, offering a cost-effective and organized approach to HR management.

BambooHR continues to expand its reach, with its hiring rates increasing by 25 percent in the US and 27 percent globally from December 2023 to February 2024.

Founded: 2008
Type of SaaS Company: B2B
Company Size: 1,200

Key Products:

  • BambooHR platform

Gusto icon.


Gusto is a well-known HR SaaS company that offers an integrated cloud-based platform for payroll, benefits, and HR services to businesses worldwide. Once known as ZenPayroll, Gusto has expanded its reach to more than 300,000 organizations.

The company’s SaaS platform includes tools for payroll processing, employee benefits management, time tracking, recruitment and onboarding, and talent management. It handles a significant amount of data, processing billions of dollars in payroll annually and dealing with various employee benefits. Additionally, the Gusto platform comes with reporting and analytics features.

Gusto has achieved remarkable growth with a revenue of $500 million in its most recent fiscal year.

Founded: 2011
Type of SaaS Company: B2B
Company Size: 2,400

Key Products:

  • Payroll software
  • Time tools
  • HR software
  • Talent management software
  • Hiring and onboarding software

Rippling icon.


Rippling is an HR SaaS company that provides a cloud-based platform for businesses to manage their HR, IT, and finance operations. The company is dedicated to reducing the administrative burden of running a business by offering a product portfolio with tools such as an applicant tracking system, payroll and benefits management, time tracking, learning management, and professional employer organization services.

Rippling operates globally and has established licensed subsidiaries to handle specialized services in insurance, professional employer organization (PEO), and payments. As of 2024, Rippling 2024 valuation is $11.2 billion.

Founded: 2016
Type of SaaS Company: B2B
Company Size: 2,817

Key Products:

  • HR Cloud
  • Time & Attendance
  • Talent Management
  • IT Cloud
  • App Management

Sage icon.


Sage is a worldwide SaaS provider aiding small and medium-sized businesses (SMBs) to perform HR tasks efficiently with Sage HR. Sage HR comes with core HR features for workforce management, shared calendar for employees, timesheets, performance management, and recruitment. Aside from delivering cloud-based solutions for HR, Sage also assists businesses in handling their payroll, accounting, and customer engagement.

Key products from Sage’s portfolio include Sage HR, Sage 50 Accounting, Sage X3, and Sage Business Cloud People. These tools are designed to make employee management, payment, and tracking hassle-free. They have leave management, reporting, performance management, shift scheduling, time tracking, job ad creation, and expenses management features.

Currently, the market cap of Sage Group stands at around $15.84 billion. The company has demonstrated impressive growth, with its stock price rising 63.86 percent from the past year.

Founded: 1981
Type of SaaS Company: B2B
Company Size: More than 11,000

Key Products:

  • Sage HRMS
  • Sage People
  • Sage 50 Accounting
  • Sage Intacct
  • Sage X3

Workday icon.


Workday Inc is a distinguished HR SaaS enterprise that brings cloud-based services for human and financial resource management. Its integrated system includes software for financial management, HCM, and student information systems.

Workday HCM has human resource management, employee engagement, business process management, reporting and analytics, and employee and manager self-service. It also has Workday Skills Cloud, which uses machine learning (ML) to automatically align talent with opportunities. These applications are built to optimize business operations, refine workforce management, and offer real-time reporting and analytics. Workday Inc has over 50 million users worldwide, generates revenues exceeding $5 billion, and operates in over 170 countries.

By 2024, Workday has achieved a market capitalization of $71.8 billion, reflecting its massive growth and strong position in the market.

Founded: 2005
Type of SaaS Company: B2B
Company Size: 18,800

Key Products:

  • Enterprise Management Cloud
  • Workday Adaptive Planning
  • Workday Financial Management
  • Workday Professional Services Automation
  • Employee Voice

Project Management SaaS Companies

SaaS offers cloud-based project management platforms that support project planning, collaboration, and resource allocation, boosting productivity and reducing costs. SaaS project management platforms help teams coordinate workflows, track progress, and communicate effectively across different locations and time zones.

Asana icon.


Asana is known for offering solutions that promote team collaboration and streamline workflows.

It primarily offers an all-in-one platform that is designed to enhance productivity and teamwork. The Asana platform, while being a single product, is highly versatile and can be customized to fit unique business needs. It comes with features for task management, project management, workflow automation, and data management. It also has capabilities for reporting, data modeling, and time tracking.

At present, Asana has a market capitalization of $4.47 billion, reflecting a growth of 37.73 percent

Founded: 2008
Type of SaaS Company: B2B and B2C
Company Size: 1,782

Key Products:

  • Asana platform

Atlassian icon.


Atlassian is a global SaaS company heavily focused on project management and team collaboration. It developed several products, including Jira for tracking issues and projects, Confluence for document collaboration, and Trello for managing personal projects. The company also developed Jira Product Discovery, a prioritization and roadmapping tool for product teams, and Jira Service Management, an ITSM software for high-velocity teams.

Atlassian’s market cap is presently around $54.26 billion.

Founded: 2002
Type of SaaS Company: B2B
Company Size: 10,726

Key Products:

  • Jira Software
  • Jira Service Management
  • Confluence
  • Trello
  • Opsgenie

ClickUp icon.


ClickUp delivers a SaaS platform that is not only designed to cater to various sectors such as development, HR, and marketing, but can also be a valuable tool for individual users seeking to work on their personal productivity. This customizable and feature-rich platform consolidates project management, AI, document collaboration, and goals. Additionally, it integrates with over 1,000 other work tools, centralizing data across the tech stack into a single secure workspace.

As of 2024, ClickUp reported an interest in the platform growing to 2 percent from the past year.

Founded: 2017
Type of SaaS Company: B2B and B2C
Company Size: 826

Key Products:

  • ClickUp platform
  • ClickApps
  • ClickUp AI

Monday.com icon.


monday.com is a well-reputed SaaS company that offers a highly adaptable cloud-based project management platform that lets businesses create their own work management tools and applications. This platform is customizable to fit different business operations, making it a versatile tool for many industries.

monday.com has also developed mondayDB, which enables organizations of all sizes to build and handle workflows at scale while ensuring high performance and data security. monday.com’s market cap in 2024 stands at around $10.43 billion, reflecting a growth of 28.71 percent  from 2023.

Founded: 2012
Type of SaaS Company: B2B and B2C
Company Size: 1,854

Key Products:

  • monday work management
  • monday dev
  • monday CRM
  • mondayDB

NetSuite icon.


NetSuite is a leading provider of cloud-based business management platform, which includes a project management SaaS solution that facilitates collaboration and real-time project status updates. Other NetSuite products include ERP, accounting, global business management, and CRM software.

Acquired by Oracle in 2016, this SaaS company operates as a distinct business unit, maintaining its brand while benefiting from Oracle’s resources. NetSuite’s integrated approach to business processes sets it apart, presenting a unified view of business operations.

In terms of revenue, NetSuite’s peak quarterly revenue was $12.5B billion in the first quarter of 2024.

Founded: 1998
Type of SaaS Company: B2B
Company Size: 20,068

Key Products:

  • Project management SaaS solution
  • Enterprise resource planning (ERP) software
  • Global business management solution
  • Customer resource management (CRM) software
  • Human resource (HR) management tools

Notion icon.


Notion is a reputable name in the project management SaaS that developed an integrated platform for note-taking, task management, and data organization. This platform uses a unique “blocks” concept, which gives you a flexible way to organize your data. It also includes database and spreadsheet capabilities, relational databases, linked databases, and customizable page layouts.

By 2024, Notion has experienced significant growth, with its user base expanding from 1 million to 30 million in just three years, including 4 million paying customers. This growth has resulted in a market valuation of $10 billion for the company.

Founded: 2013
Type of SaaS Company: B2B and B2C
Company Size: 500

Key Products:

  • AI
  • Docs
  • Wikis
  • Projects
  • Calendar

Smartsheet icon.


Smartsheet Inc. introduces an innovative SaaS platform for flexible work management and team collaboration. Its user base is diverse, with small businesses, nonprofits, and over 80 percent of Fortune 500 companies using its services.

The Smartsheet platform has a distinctive approach to data; it blends the granular control of a spreadsheet with the robust capabilities of a feature-rich project management solution. It presents a real-time snapshot of project tasks, and has real-time collaboration, automation, and project planning features. Its user-friendly apps also lets you create intuitive web and mobile apps with no coding skills required.

At present, Smartsheet experienced a 0.49 percent market increase over the previous year.

Founded: 2005
Type of SaaS Company: B2B
Company Size: Over 3,000

Key Products:

  • The Smartsheet Platform
  • Smartsheet Advance
  • Brandfolder by Smartsheet
  • Resource Management by Smartsheet

Wrike icon.


Wrike is a SaaS project management company with an all-in-one enterprise-grade platform for businesses to oversee and monitor their tasks, projects, schedules, and other processes in real time. This platform comes with time tracking, project planning and organization features, as well as team communication and collaboration tools.

The Wrike platform has advanced analytics and shareable dashboards to transform raw data into actionable insights. Additionally, it allows you to access, import, and export enterprise data while upholding data protection at every touchpoint with AES256 bit encryption and multi-site data redundancy.

The company reported a 60 percent surge in accounts valued over $250,000. Wrike was acquired by Citrix in 2021.

Founded: 2006
Type of SaaS Company: B2B
Company Size: More than 1,000

Key Products:

  • Wrike Work Management Platform
  • Wrike Integrate
  • Wrike Two-Way Sync
  • Wrike Lock


Artificial intelligence (AI) enables SaaS companies to harness machine learning, natural language processing, and other AI techniques to deliver cloud-based solutions across various industries. AI SaaS companies can help businesses and organizations tailor their offerings based on user behavior, preferences, and historical data, enabling them to adapt to customers’ needs and the ever-changing market.

Arize icon.

Arize AI

Arize AI offers an AI observability and LLM evaluation platform specifically designed to help businesses monitor, troubleshoot, and improve their AI models in production environments. This platform focuses on enhancing the performance and reliability of machine learning models in real-world applications. By providing insights into the performance of an AI model, businesses and organizations can confidently deploy their AI solutions with accuracy. Through Arize AI, businesses and organizations can bridge the gap between the development process and deployment, paving the way for innovation and growth.

Currently, Arize AI has secured a funding amount of $61 million.

Founded: 2020
Type of SaaS Company: B2B SaaS company
Company Size: More than 50

Key Products:

  • Arize AI Platform

Atomic AI icon.

Atomic AI

Atomic AI is one of the leading AI companies within the field of radiology, applying deep learning to microscopy data at atomic resolutions. Atomic AI’s proprietary platform combines machine learning and structural biology to unlock RNA drug discovery. This well-funded and early-stage biotech company is revolutionizing the fusion of AI and biology with its unique research and development platform, offering new methods for treating or curing undruggable diseases by targeting the eRNA structure. Its interdisciplinary team consists of experts in AI, machine learning, genomics, engineering, and physics.

Founded: 2021
Type of SaaS Company: B2B SaaS company
Company Size: 11 to 50

Key Products:

  • Atomic AI Platform

Clarifai icon.


Clarifai offers a platform for building AI-powered software solutions and specializes in computer vision. Its platform supports the full AI development cycle, which includes dataset preparation, model training, and deployment. Through Clarifai, businesses and developers can understand images and videos by leveraging powerful machine-learning models. Users can leverage large language models (LLMs) to craft contextually rich content and connect image generation models for more detailed visualizations, descriptive narratives, and lifelike voice outputs.

At present, Clarifai has raised a total of $100 million in funding over four rounds and is backed by 19 investors.

Founded: 2013
Type of SaaS Company: B2B SaaS company
Company Size: 51 to 200

Key Products:

  • AI Lake™
  • Scribe Label
  • Spacetime Search
  • Computer Vision
  • Generative AI

IBM icon.


IBM is a major figure in the AI SaaS industry with advanced technological solutions tailored to businesses worldwide. Leveraging cutting-edge AI technologies, IBM offers a wide selection of services tailored to optimize business operations, enhance decision-making processes, and drive innovation.

At its core, IBM harnesses AI to equip businesses with insights derived from data analysis, predictive modeling, and cognitive computing. The company’s AI solutions assist organizations in unlocking the full potential of their data by detecting patterns and automating tasks to increase efficiency and productivity.

Key products such as IBM Watson, IBM Cloud Pak for Data, and IBM Watson Studio exemplify the company’s commitment to AI-driven innovation. These platforms provide businesses with tools for data management, ML, and natural language processing.

The company’s market cap as of 2024 is $169.48 billion

Founded: 1911
Type of SaaS Company: B2B
Company Size: 282,200

Key Products:

  • IBM Watson
  • IBM Watson Assistant
  • IBM Watson Discovery
  • IBM Watson Studio
  • IBM Cloud Pak

OpenAI icon.


OpenAI is one of the most well-known players in the AI domain, operating on a SaaS model, and catering to various businesses’ AI needs. The company is dedicated to making the benefits of artificial general intelligence (AGI) accessible to humanity as a whole. It contributes substantially to the advancement of AI with its several renowned AI models, including GPT-3, a sophisticated language model, and DALL-E, for generating digital images from textual descriptions. These products have been instrumental in driving the company’s growth and solidifying its position in the AI industry.

As of 2024, OpenAI’s market value is estimated to be approximately $80 billion, with revenue projections escalating from $10 million in 2022 to $200 million in 2023 and reaching $1 billion in 2024. This remarkable growth underscores OpenAI’s ambitious expansion plans and the value placed on its AI capabilities.

Founded: 2015
Type of SaaS Company: B2B
Company Size: 624

Key Products:

  • GPT-4
  • DALL·E
  • Whisper
  • ChatGPT

UiPath icon.


UiPath is a leading figure in the AI and automation sector with a powerful platform that allows businesses from different industries to automate their processes. Through AI, UiPath refines its Robotic Process Automation (RPA) technology with advanced features like computer vision, unattended robotics, and integration with cognitive services.

The AI capabilities integrated into UiPath optimizes developer productivity and automation development. From language processing and translation to computer vision and document understanding, UiPath’s AI-powered automation workflows cover a broad spectrum of functionalities.

Key products such as UiPath Apps and Automation Cloud show how the company prioritizes innovation. UiPath Apps makes use of Generative AI to aid developers in creating workflows and building automation-powered apps from PDFs or images. Meanwhile, Automation Cloud offers the full UiPath Platform for flexibility in automating any process.

As of 2024, UiPath has a market capitalization of $13.30 billion. Additionally, its ARR soared by 22 percent year-over-year to $1.4 billion.

Founded: 2005
Type of SaaS Company: B2B
Company Size: 3,833

Key Products:

  • UiPath Business Automation Platform
  • UiPath Studio
  • UiPath Apps
  • Automation Cloud
  • AI Center

Cloud SaaS Companies

The SaaS companies in this category provide a range of cloud services to individuals, small-to-medium businesses (SMBs), and enterprises, including productivity software, workplace collaboration, and creativity.

Adobe icon.


Adobe Inc., formerly Adobe Systems Incorporated, is a global software giant known for its wide range of products related to digital media and marketing with intelligent capabilities. This SaaS company has been creating innovative products for the last 40 years, enabling customers to express their creativity, manage document processes, and deliver an excellent customer experience. Adobe also commits to conserving natural resources by helping eliminate environmental impacts brought by physical software manufacturing, packaging, and distribution.

Adobe generated $19.41 billion in revenue in 2023, and its market capitalization is currently valued at $234.78 billion.

Founded: 1982
Type of SaaS Company: B2C and B2C SaaS company
Company Size: 29,000

Key Products:

  • Photoshop
  • Illustrator
  • Firefly
  • Acrobat Pro
  • Premier Pro
  • AfterEffects

Cisco icon.


Cisco Systems Inc. is a multinational conglomerate that provides IT products and services across major technology areas. Cisco specializes in networking, security, and collaboration solutions, helping businesses deliver exceptional digital experiences with secure cloud-native applications. It develops and manufactures hardware and software products ranging from cybersecurity appliances and applications to data center solutions.

At present, Cisco has a market capitalization of $198.64 billion.

Founded: 1984
Type of SaaS Company: B2B SaaS company
Company Size: 10,000

Key Products:

  • Telco Cloud
  • Cisco Duo
  • Cisco AnyConnect Secure Mobility Client
  • Cisco CloudCenter
  • Cisco WebEx

GoTo icon.


GoTo, previously recognized as LogMeIn, is a cloud-based SaaS organization with a focus on remote work technologies. The company underwent a rebranding process in 2022, changing the name GoTo. Its product suite supports flexible and remote work environments by bringing robust collaboration tools, IT management solutions, and cybersecurity technologies. GoTo also conducts services related to data management, including data backup and disaster recovery.

As of 2024, GoTo’s market capitalization stands at an estimated $5.44 billion. The company’s revenue growth is projected at a rate of 12.2 percent annually, and it is expected to reach profitability within the next three years.

Founded: 2003
Type of SaaS Company: B2B and B2C
Company Size: More than 3,500

Key Products:

  • GoTo Connect
  • GoTo Meeting
  • GoTo Webinar
  • GoTo Contact Center

Google icon.


Google is an integral part of Alphabet Inc. with a major stake in cloud-based services and SaaS. Its Google Cloud Platform (GCP) has varied services including computing, data storage, and analytics. Google’s SaaS solutions, such as Google Docs and Google Sheets, are internet-based, eliminating the need for local software installation. Its infrastructure handles over 2.5 exabytes of data daily, offering complete data handling and analysis resources.

Presently, Google’s market cap is $1.798 trillion. Its 2024 revenue is projected to grow by 11.5 percent.

Founded: 1998
Type of SaaS Company: B2B and B2C
Company Size: 182,502

Key Products:

  • Android
  • Chrome
  • Google Cloud
  • Youtube
  • Looker

Microsoft icon.


Microsoft is a prominent player in the cloud computing and SaaS industry with popular products like Azure, a comprehensive cloud computing platform; Power BI, a business intelligence tool that delivers insights for data analysis; and Dynamics 365, a set of intelligent business applications. These products form part of Microsoft’s data platform, which enables you to connect to and use cloud-based applications via the Internet.

Microsoft’s market capitalization stands at $3.09 trillion as of 2024. Over the past year, its market cap has seen a rise of 62.80 percent.

Founded: 1975
Type of SaaS Company: B2B and B2C
Company Size: 221,000

Key Products:

  • Azure
  • Microsoft Power Platform
  • Power BI
  • Dynamics 365
  • Xbox

MongoDB icon.


MongoDB, Inc. is a distinguished name in the cloud SaaS space as the developer of the open-source database, MongoDB. This platform facilitates building scalable applications with evolving data schemas.

The company also offers MongoDB Atlas, a developer data platform that operates across multiple clouds, Atlas Search, an embedded full-text search in MongoDB Atlas, and Atlas Charts, a visual representation tool for MongoDB data. These products collectively form an integrated suite of data services, expediting the process of data-driven application development.

Currently, MongoDB’s market cap is around $33.56 billion, with a one-year growth of 104.94 percent.

Founded: 2007
Type of SaaS Company: B2B
Company Size: 4,619

Key Products:

  • Atlas
  • Enterprise Advanced
  • Atlas CLI
  • Atlas Charts
  • Compass

Oracle icon.


Oracle is a tech giant in the cloud SaaS industry that delivers a comprehensive suite of cloud applications and infrastructure services that  allow businesses to implement changes swiftly and build applications efficiently.

Oracle manages Java, a widely-used programming language, and MySQL, a popular open-source database system. This SaaS company also has enterprise-grade solutions for enterprise resource planning (ERP), enterprise performance management, supply chain management (SCM), and human capital management (HCM). Its data management products, including the Oracle Database, provide end-to-end data lifecycle management and faster insights.

Oracle’s market cap has grown by 29.20 percent over the past year, with remarkable revenue growth in its cloud services.

Founded: 1977
Type of SaaS Company: B2B
Company Size: 164,000

Key Products:

  • MySQL
  • Java
  • Oracle Database
  • PeopleSoft
  • E-Business Suite

Salesforce icon.


Salesforce is a SaaS titan specializing in services for customer relationship management (CRM) and enterprise applications. Its solutions are built to enhance customer service, automate marketing, provide analytics, and support application development.

The Customer 360 platform, a notable offering from Salesforce, consolidates customer data from various sources, systems, and devices. Other key products from the company include Einstein, an AI for CRM, and Tableau, a visual analytics solution. These services are aimed at improving CRM and fostering digital transformation. With AI across all products, Salesforce increases productivity and elevates customer experience.

Salesforce’s market cap is $290.78 billion as of 2024, which has grown by 61.49 percent in a year.

Founded: 1999
Type of SaaS Company: B2B
Company Size: 72,682

Key Products:

  • Service Cloud
  • Sales Cloud
  • Customer 360
  • Einstein
  • Tableau

Slack icon.


Slack Technologies LLC (Slack Technologies) offers the best solutions for centralized business communications and workplace collaboration. Salesforce acquired Slack in July 2021, which led to the development of Slack-first Customer 360 that integrates Slack and Salesforce’s suite of CRM tools. Slack is now a core component of Salesforce’s Customer 360, which enables businesses to consolidate business-critical workflows in one unified platform.

As of 2024, Slack’s market capitalization was around $26.51 billion.

Founded: 2009
Type of SaaS Company: B2C and B2C SaaS company
Company Size: 2,545

Key Products:

  • Slack Connect

SurveyMonkey icon.


SurveyMonkey, formerly Momentive, is a leading SaaS company and a global survey platform that offers solutions for creating customized forms and surveys. SurveyMonkey caters to 17 million active users, answering 20 million questions asked daily. SurveyMonkey Genius, another flagship product, is powered by AI and machine learning to help users design better surveys and collect insights quickly.

SurveyMonkey was acquired by Symphony Technology Group (STG) in a deal valued at around $1.5 billion. Presently, SurveyMoney’s market capitalization is estimated at $3.13 billion.

Founded: 1999
Type of SaaS Company: B2B and B2C SaaS company
Company Size: 1,000 to 5,000

Key Products:

  • SurveyMonkey Forms
  • SurveyMonkey Genius

Veeva icon.

Veeva Systems

Veeva Systems is a popular cloud-based software company specializing in industry cloud solutions for life sciences. Its products leverage innovative technologies, integrating software, data, and services to power research and development. Veeva primarily helps with clinical data management, regulatory compliance, quality validation, informed scientific engagement, and other critical medical functions.

Presently, Veeva Systems has a market capitalization of $36.99 billion.

Founded: 2007
Type of SaaS Company: B2B SaaS company
Company Size: 5,000 to 10,000

Key Products:

  • Veeva Vault
  • Veva CRM
  • Veeva Network
  • Veeva Align
  • Vault CDMS
  • Veeva OpenData

Wix icon.


Wix.com Ltd. is a software company known for its popular website creation platform. Wix offers a complete suite of advanced functionalities, fully managed security, and around-the-clock maintenance. Its website builder allows users to create professional-looking websites without coding knowledge. Agencies and enterprises can also rely on its more advanced platform, Wix Studio, for greater design flexibility aimed at web creators.

Wix currently has a market capitalization of $7.93 billion.

Founded: 2006
Type of SaaS Company: B2B and B2C SaaS company
Company Size: 5,000

Key Products:

  • Wix Enterprise
  • Wix Studio
  • Wix Ecommerce

Zoom icon.


Zoom leads the way in cloud-based SaaS and has gained recognition for their extensive suite of versatile and user-friendly communication tools. The Zoom platform offers solutions for video conferencing (Meetings), instant messaging (Chat), voice calls (Phone), virtual meeting spaces (Rooms), digital events (Events), and even contact center solutions (Contact Center). In 2023, Zoom launched its AI assistant, which allows you to draft emails and chat messages and summarize meetings and chat threads.

Zoom has a market cap of approximately $19.22 billion and reported a total revenue of $4.53 billion.

Founded: 2011
Type of SaaS Company: B2B and B2C
Company Size: 7,420

Key Products:

  • Zoom One
  • Zoom Spaces
  • Zoom Events
  • Zoom Events

Marketing SaaS Companies

The SaaS companies in this category offer digital marketing platforms, customer engagement, and communications.

Freshworks icon.


Freshworks is a cloud-based SaaS company that offers specialized solutions for customer service, IT, and CRM. Freshworks builds intuitive and easy-to-use platforms built to help companies of all sizes deliver better customer experiences. Its customer service suite provides users with omnichannel solutions boosted with generative AI, while its IT service products provide features to modernize IT and unify business teams. Freshworks’ CRM products help sales and marketing teams engage customers with an AI-powered platform.

Freshsworks’ annual revenue is $596.4 million, which represents a growth of 20 percent compared to the previous year.

Founded: 2010
Type of SaaS Company: B2B  and B2C SaaS company
Company Size: More than 5,000

Key Products:

  • Freshservice
  • Freshsales
  • Freshchat
  • Freshdesk
  • Freshmarketer

HubSpot icon.


HubSpot, Inc. is a leading SaaS company that offers premium software and tools designed specifically for inbound marketing, sales, content management, and customer service. HubSpot’s integrated CRM platform enables businesses to convert leads and nurture customer relationships with its set of free tools and ability to upgrade to advanced plans. HubSpot has recently launched Commerce Hub, an easy-to-use B2B commerce suite with its customer platform.

HubSpot’s total revenue was $2.17 billion, up 25 percent compared to the previous year.

Founded: 2006
Type of SaaS Company: B2B SaaS company
Company Size: More than 7,400

Key Products:

  • Sales Hub (CRM)
  • Marketing Hub
  • Operations Hub
  • CMS Hub
  • Service Hub

Mailchimp icon.


Mailchimp is a leading marketing automation platform and email marketing service, acquired by Intuit in 2021. While Mailchimp is mainly focused on email and automation, it also offers products for social media marketing, audience management, website building, and other business essentials. Mailchimp stands out with its data-backed recommendations, so customers can integrate these AI-powered insights into nurturing efforts across email, social media, landing pages, and advertising.

Founded: 2001
Type of SaaS Company: B2C and B2C SaaS company
Company Size: More than 1,500

Key Products:

  • Email Marketing
  • AI Marketing
  • Website Builder
  • Social Media Marketing

Pipedrive icon.


Pipedrive is a leading provider of sales CRM, known for its easy-to-use sales CRM application and mobile app. Pipedrive as a platform is a visually intuitive and activity-based CRM that helps businesses optimize their sales channels with customizable pipelines and detailed reporting features. Pipedrive has recently developed its sales assistant, which is the platform’s first AI feature. The AI sales assistant is currently in beta and helps users analyze their sales pipeline and identify unique patterns in the data.

Vista Equity currently owns the company and is backed by Bessemer Venture Partners, Insight Partners, Atomico, DTCP, and Rembrandt Venture Partners as minority investors.

Founded: 2010
Type of SaaS Company: B2B and B2C SaaS company
Company Size: 500 to 1,000

Key Products:

  • Pipedrive CRM

RingCentral icon.


RingCentral is a leading provider of cloud-based business communications and collaboration platforms. RingCentral simplifies business communications with intelligent phone solutions, AI-powered conferencing, and omnichannel customer experiences. It is currently used by more than 400,000 businesses worldwide, helping connect five million people globally.

RingCentral’s total revenue ranges from $2.370 to $2.395 billion, representing an annual growth of 8 percent to 9 percent.

Founded: 1999
Type of SaaS Company: B2B SaaS company
Company Size: 5,000 to 10,000

Key Products:

  • RingCentral MVPTM
  • RingCentral Webinar
  • RingCentral Contact Center
  • VoIP Phones and Headsets

Zendesk icon.


Zendesk is a service-first CRM company that primarily offers software solutions that help businesses with personalized customer experiences. With its mission to simplify customer engagement, it offers a robust suite of products designed to streamline customer support operations across multiple channels. Zendesk has recently launched no-code tools that leverage custom data to create better customer experiences. Through this development, administrators can easily create tailored and seamless workflows and more personalized conversations.

At present, Zendesk’s market capitalization is valued at $9.62 billion.

Founded: 2007
Type of SaaS Company: B2C and B2C SaaS company
Company Size: 5,000 to 10,000

Key Products:

  • Zendesk for Service
  • Sunshine Platform
  • Zendesk for Sales

ZoomInfo icon.


ZoomInfo is a software and data company built for companies and business individuals. Its platform offers a unified engagement solution that helps businesses with account data management and sales and marketing intelligence solutions. It has all the GTM (go-to-market) offerings, which provide integrated and full-service solutions aimed at increasing a business’ operational efficiency and aligning its sales and marketing efforts.

ZoomInfo has shown a steady increase in revenue, with a 13 percent increase in its year-over-year growth.

Founded: 2007
Type of SaaS Company: B2B and B2C SaaS company
Company Size: 1,000 to 5,000

Key Products:

  • ZoomInfo SalesOS
  • OperationsOS
  • Marketing OS
  • Talent OS

E-Commerce SaaS Companies

The SaaS companies in this category provide a range of cloud tools for online shopping, financial transactions and purchasing, and payments.

BentoBox icon.


BentoBox is a hospitality company that develops platforms for restaurants to automate tasks, launch brands online, and manage payments. And more. Its all-in-one commerce engine helps deliver smart hospitality experiences through customized websites, online storefronts, automated marketing tools, and other solutions for restaurants and operators. Restaurants can also utilize the platform to capture diner data to deliver better hospitality.

Fiserv acquired BentoBox in 2021 and is continuing to improve the platform. It has recently partnered with Clover to integrate BentoBox to unify and improve restaurant operations.

Founded: 2013
Type of SaaS Company: B2B SaaS company
Company Size: 201 to 500

Key Products:

  • Stand Out
  • Sell
  • Engage
  • Operate

Big Commerce icon.

Big Commerce

BigCommerce Holdings, Inc. is a leading commerce solution provider that empowers businesses of all scales and sizes to create and manage their online stores. Its open SaaS solutions simplify e-commerce for users, ranging from small startups to mid-market businesses to large enterprises. BigCommerce’s user-friendly platform is highly customizable and offers a comprehensive solution of tools for store design, product management, payment processing, analytics, and more.

For 2024, BigCommerce expects to gain total revenue between $327.1 million and $335.1 million, which translates into a year-over-year growth rate of 6 percent and 8 percent.

Founded: 2009
Type of SaaS Company: B2B SaaS company
Company Size: 1,001 to 5,000

Key Products:

  • BigCommerce Essentials
  • BigCommerce Enterprise
  • BigCommerce for WordPress

Shopify icon.


Shopify Inc. is a multinational ecommerce company offering leading solutions for developing customized digital stores without coding expertise. They have various features and functionalities for better marketing, customer engagement, and business operations. The company now has millions of merchants worldwide, providing them with easy-to-use tools for designing their storefronts, processing payments, managing inventories, and reaching customers globally. Shopify has recently launched Shopify Magic, a suite of AI-powered features integrated across its platforms, and Sidekick, an AI-enabled commerce assistant.

Shopify’s gross merchandise volume is valued at $235.9 billion, which is an increase of $38.7 billion over the prior year.

Founded: 2006
Type of SaaS Company: B2C SaaS company
Company Size: More than 10,000

Key Products:

  • Online Store Editor
  • Hydrogen and Oxygen
  • Shopify Checkout
  • Shopify Shipping
  • Shopify POS

Sprinklr icon.


Sprinklr is a leading enterprise software specializing in customer experience management (CXM). Its cloud-based platform helps businesses manage customer-facing processes such as customer service and marketing. Users can collaborate across organizational silos, communicate across multiple channels, and utilize a suite of AI-powered tools to deliver a better customer experience. Sprinklr has recently partnered with Tech Mahindra to deliver an AI-first customer experience platform built for enterprise front-office teams. This partnership will enable enterprises to manage customer journeys more efficiently across various channels, including social media, support, sales, and marketing.

At present, Sprinklr has a market capitalization of $3.71 billion.

Founded: 2009
Type of SaaS Company: B2B and B2C SaaS company
Company Size: 1,000 to 5,000

Key Products:

  • Sprinklr Service
  • Sprinklr Insights
  • Sprinklr Social
  • Sprinklr Marketing

Square icon.


Square is a financial and merchant services platform by Block, Inc. that offers accessible tools for payment processing and customized commerce experiences. Square helps businesses sell seamlessly anywhere and secure transactions with hardware, point-of-sale (POS) systems, and software solutions. While Square is popular for empowering small businesses with its easy and built-in payment processing, it has solutions for businesses of all sizes through scalable and future-focused tools for large and more complex companies.

Square’s market capitalization stood at $50.15 billion as of 2024.

Founded: 2009
Type of SaaS Company: B2B SaaS company
Company Size: 1,000 to 5,000

Key Products:

  • Square Point-of-Sale
  • Square Loyalty
  • Square Email Marketing
  • Square Messages
  • Square Reader

Squarespace icon.


Squarespace is a website-building and hosting company that helps entrepreneurs and companies grow their businesses and brands. Its platform enables users to share their content, sell products and services online, manage appointments with clients, and customize their marketing campaigns. While Squarespace provides a wide range of services to businesses, it is mostly known for its straightforward payment and checkout options, helping online stores manage their entire process in one place.

Squarespace’s market capitalization is currently valued at $4.67 billion.

Founded: 2003
Type of SaaS Company: B2B SaaS company
Company Size: 1,001 to 5,000

Key Products:

  • Squarespace Commerce
  • Squarespace Domains
  • Squarespace Marketing
  • Squarespace Scheduling

Cybersecurity SaaS Companies

SaaS solutions in cybersecurity can help organizations detect and respond to security threats promptly. They can also help ensure that companies are in compliance with relevant regulations for data protection and privacy, bolstering an organization’s security posture.

Check Point icon.

Check Point

Check Point Software Technologies brings complete SaaS protection to businesses and government institutions across the globe with its specialized products for network security, cloud security, and endpoint security. Check Point Infinity Platform, one of its primary products, can defend against advanced cyber threats, while its Quantum DLP software proactively safeguards businesses from inadvertent loss of critical and confidential data.

The company’s market capitalization stands at $19.66 billion in 2024.

Founded: 1993
Type of SaaS Company: B2B
Company Size: More than 6,000

Key Products:

  • NGFW
  • Remote access VPN
  • Check Point CloudGuard
  • Harmony SASE
  • Infinity Platform

CrowdStrike icon.


CrowdStrike is a cybersecurity SaaS giant whose main offering is the Falcon platform, a cloud-native solution that offers complete protection for endpoints, cloud workloads, identities, and data. It unites several security services, including advanced antivirus capabilities, endpoint detection and response (EDR), cyber threat intelligence, and managed threat hunting. Additionally, it offers data protection and exposure management solutions, so businesses can consolidate their security needs into a single, unified platform.

The company’s ARR has surged by 34 percent in 2024 compared to the previous year, reaching a total of $3.44 billion.

Founded: 2011
Type of SaaS Company: B2B
Company Size: 7,925

Key Products:

  • Falcon Complete MDR
  • Falcon Firewall Management
  • Falcon Intelligence
  • Falcon Insight XDR
  • Next-generation antivirus

Fortinet icon.


Fortinet is a cybersecurity powerhouse recognized for its suite of security products, which includes NGFWs and network security solutions that protect people, devices, and data everywhere. FortiGuard, a popular Fortinet tool, gathers data about malware threats encountered by Fortinet products, enabling real-time threat tracking. The company is also known for its Security Fabric, an AI-driven platform that comes with automated protection, detection, and response capabilities.

Presently, Fortinet’s market capitalization stands at approximately $52.73 billion, reflecting a 12.11 percent increase compared to 2023.

Founded: 2,000
Type of SaaS Company: B2B
Company Size: 7,448

Key Products:

  • Next-generation firewall (NGFW)
  • FortiGuard
  • AI-powered Security Assistant
  • FortiClient
  • Secure access service edge (SASE)

KnowBe4 icon.


KnowBe4 delivers an integrated SaaS platform focused on security awareness training and simulated phishing. Its mission is to arm the workforce with the necessary knowledge to make intelligent security decisions. KnowBe4’s unique approach to data involves the Data-Driven Computer Defense strategy, which uses your organization’s own experiences and data to customize the security program. The company has detailed reports on training activities, so you can monitor and analyze your training data.

In 2023, KnowBe4 was acquired by Vista Equity Partners; it continues to operate as part of the Vista Equity Partners portfolio. At present, KnowBe4’s market capitalization is $5.55 billion, a significant increase from its market cap of $3.93 billion in 2021.

Founded: 2010
Type of SaaS Company: B2B
Company Size: 1,800

Key Products:

  • Kevin Mitnick Security Awareness training program
  • KnowBe4 Enterprise Awareness training program
  • PhishER
  • KnowBe4 Compliance Manager (governance, risk, and compliance) GRC

Palo Alto Networks icon

Palo Alto Networks

Palo Alto Networks is an multinational SaaS cybersecurity corporation trusted for its offerings built to protect enterprises, governments, and service providers from a variety of cyber threats. Its product portfolio includes everything from next-generation firewalls (NGFWs) to AI-powered security operations. In addition, Palo Alto Networks has extensive data-related services, such as the Enterprise Data Loss Prevention tool that prevents sensitive data from being inadvertently shared or leaked.

The company has a market cap of around $91.14 billion as of 2024.

Founded: 2005
Type of SaaS Company: B2B
Company Size: 9,038

Key Products:

  • Prisma SASE
  • Hardware firewalls
  • Software firewalls
  • Strata Cloud Manager
  • Prisma Cloud

Rapid7 icon.


Rapid7 is a renowned cybersecurity SaaS company that developed the Insight Platform. This platform uses environmental data to facilitate vulnerability management and threat detection. In addition, the company relies on AI to refine its overall capabilities. Their Cloud Anomaly Detection tool, for instance, monitors API activity in the cloud environment by analyzing audit logs and creating activity profiles for each cloud principal, including users, machines, and storage buckets.

Rapid7 boasts a market capitalization of approximately $3.39 billion as of 2024.

Founded: 2000
Type of SaaS Company: B2B
Company Size: 2,811

Key Products:

  • Insight Platform
  • InsightVM
  • InsightIDR
  • InsightCloudSec
  • Metasploit

Trend Micro icon.

Trend Micro

Trend Micro, a global SaaS cybersecurity corporation, provides a wide range of security solutions to enterprises, SMBs, individuals, and service providers. Trend Micro solutions automate security for customers, offering protection for different workloads, network security, and endpoint security. Its main platform, Trend Vision One, records endpoint activities and scans the dark web for exposed sensitive data.

The company’s market cap is approximately $7.95 billion in 2024, reflecting considerable growth. Trend Micro has an expected consolidated net sales of $1843 million for 2024.

Founded: 1988
Type of SaaS Company: B2B and B2C
Company Size: 7,000

Key Products:

  • Trend Cloud One
  • Trend Vision One
  • Trend Micro ServerProtect
  • Deep Security Software
  • Deep Security Smart Check

Wiz icon.


Wiz is a cybersecurity SaaS company with a complete cloud security platform that combines multiple solutions to protect all operations in the cloud. Its capabilities include managing risks in cloud configurations, securing Kubernetes environments, and safeguarding cloud workloads. Wiz’s platform analyzes computing infrastructure hosted in public cloud services for risk factors that could allow malicious actors to gain control of cloud resources and/or exfiltrate valuable data.

By 2024, Wiz has achieved an impressive $350 million in ARR and a valuation of $10 billion. It’s one of the fastest-growing software companies globally, reaching $200 million ARR in just 2 years.

Founded: 2020
Type of SaaS Company: B2B
Company Size: 900

Key Products:

  • Vulnerability management
  • Cloud security posture management (CSPM)
  • Containers and Kubernetes security
  • Infrastructure-as-Code (IaC) scanning
  • Data security posture management (DSPM)

Education SaaS Companies

The SaaS companies in this category provide a range of educational tools, online courses, certifications, and other training.

Chegg icon.


Chegg is an EdTech company that offers a student-first platform, focusing mainly on affordable and accessible learning. It offers connected learning experiences and also helps address critical skill gaps and boost productivity with in-depth learning programs. Through Chegg’s platform, users can access affordable digital and physical textbook rentals, homework help, and a suite of tools such as a math solver, plagiarism checker, expert proofreading, and more. Users who’d like to advance their careers can leverage Chegg’s bootcamps and career center for career advice.

As of the first quarter of 2024, Chegg’s total revenue was around $173 million to $175 million.

Founded: 2005
Type of SaaS Company: B2B and B2C SaaS company
Company Size: 1,000 to 5,000

Key Products:

  • Chegg Study
  • Chegg Career

Coursera icon.


Coursera is a massive global open online course provider that offers a learning platform for anyone, anywhere in the world. Coursera offers access to a wide range of online courses, hands-on projects, certification programs, and degrees from world-class universities and companies. It has collaborated with more than 300 leading universities and companies, like Google, IBM, Stanford, Duke, and more, to develop professional learning programs.

Coursera’s total revenue was $635.8 million, which shows a 21 percent increase from $523.8 million in the prior year.

Founded: 2012
Type of SaaS Company: B2B and B2C SaaS company
Company Size: 1,000 to 5,000

Key Products:

  • Data and Analytics Academy
  • Marketing Academy
  • Tech Academy
  • Finance Academy
  • Leadership Academy

Duolingo icon.


Duolingo is a top EdTech company that is revolutionizing the way people learn languages. It offers effective language learning programs and helps users gain real-world communication skills through its interactive learning app and language certification. Duolingo offers a wide range of courses on music, math, and more than 40 languages, even those that are less commonly studied.

As of 2024, Duolingo grosses roughly $37.8 million via in-app purchase revenues and is one of the leading language learning mobile apps.

Founded: 2011
Type of SaaS Company: B2B and B2C company
Company Size: More than 700

Key Products:

  • Super Duolingo
  • Duolingo for Business

Kahoot! icon.


Kahoot! Is a global learning and engagement platform company that offers an all-in-one training and assessment solution. This platform aims to empower users to unlock their full learning potential through learning engagement, knowledge retention, and collaboration. It has hosted millions of learning sessions across 200 countries, serving over a million paying users, including children, students, and employees. Kahoot! has recently introduced time-saving tools such as its latest AI solution, which turns PDFs into Kahoot generators.

At present, Kahoot! has a market capitalization of $1.60 billion.

Founded: 2012
Type of SaaS Company: B2B and B2C SaaS company
Company Size: More than 500

Key Products:

  • Kahoot!EDU
  • Kahoot!360
  • Kahoot!Kids

Udemy icon.


Udemy is a leading EdTech company that offers businesses a flexible and effective learning ecosystem. This global online learning marketplace offers great upskilling opportunities with current and relevant content, connecting students with instructors on a wide range of subjects. Udemy’s platform is popular for its diverse catalogs, instructor-led courses, flexibility for learners, and affordability.

Udemy Business’ full-year 2023 revenue increased up to 34 percent year-over-year and acquired 10 million new learners and over 1,800 net new enterprise customers.

Founded: 2010
Type of SaaS Company: B2B and B2C company
Company Size: 1,000 to 5,000

Key Products:

  • Udemy
  • Udemy Business

Financial SaaS Companies

The SaaS companies in this category offer solutions for financial management, expense management, invoicing, grantmaking, and other financial services.

Apptio icon.


Apptio is a leader in technology business management (TBM) and is highly trusted by businesses for its cloud-based financial management solutions. Its platform helps companies understand and optimize their technology investments, giving IT leaders the actionable insights they need to align their technology spending with their business goals. Through Apptio, businesses can establish accurate planning and budgeting and enable IT, finance, and DevOps teams to collaborate on optimizing cloud resources. Businesses also have the features to scale while keeping their company’s identity intact with the platform’s enterprise agile planning.

IBM acquired Apptio in June 2023, valued at approximately $5 billion, advancing the platform’s resource optimization, observability, and application management offerings.

Founded: 2007
Type of SaaS Company: B2B SaaS company
Company Size: 1,000 to 5,000

Key Products:

  • ApptioOne
  • Cloudability
  • Targetprocess

Bill.com icon.


Bill.com is a financial software company primarily focused on streamlining back-office operations for small and medium-sized businesses (SMBs). Its cloud-based platform supports intelligent financial operations and automatically tracks spending, creates professional invoices, and automates transactions as per business needs. As of last year, 460,000 businesses use the platform to automate their financial operations, while 5.8 million network members pay or get paid with BILL.

Presently, Bill.com’s market capitalization is valued at $7.12 billion.

Founded: 2018
Type of SaaS Company: B2B SaaS company
Company Size: 1,000 to 5,000

Key Products:

  • BILL

Blackbaud icon.


Blackbaud is a cloud computing provider that offers essential software solutions for non-profit financial management. Its platform is dedicated to supporting the social good community, empowering organizations working towards creating positive social impact. It is widely used for fundraising, company volunteering and giving, grantmaking, education solutions, and other corporate social responsibility (CSR) activities.

Currently, Blackbaud’s market capitalization is $3.83 billion.

Founded: 1981
Type of SaaS Company: B2B SaaS company
Company Size: 1,000 to 5,000

Key Products:

  • Award Management
  • Blackbaud CRM
  • eTapestry
  • Blackbaud Grantmaking
  • Raiser’s Edge NXT

Coupa icon.


Coupa offers solutions for expense management to create sustainable business practices with zero-code customization. Its cloud-based platform helps businesses maximize visibility and control of spending, enabling them to improve financial efficiency, optimize operations, and mitigate risks. Through this platform, users can leverage AI to extract better insights and simplify workflow automation, proactively direct risks, manage supply chain change operations, and more.

As of 2024, Coupa’s market capitalization is around $6.11 billion.

Founded: 2006
Type of SaaS Company: B2B SaaS company
Company Size: 1,000 to 5,000

Key Products:

  • Coupa Procurement
  • Coupa Invoicing Management
  • Coupa Travel & Expense Management
  • Coupa Pay

Enfusion icon.


Enfusion is a leading provider of cloud-native investment software solutions and services. Enfusion’s SaaS platform primarily caters to the investment management industry, efficiently handling all the front, middle, and back office operations and eliminating technical complexities. Through this centralized platform, users can leverage a unified data set, ensuring that everyone in the organization is on the same page.

As of 2024, Enfusion had a market cap of $0.82 billion.

Founded: 1997
Type of SaaS Company: B2B and B2C SaaS company
Company Size: 500 to 1,000

Key Products:

  • Enfusion Analytics
  • Enfusion Accounting
  • Enfusion PMS
  • Enfusion OEMS

Expensify icon.


Expensify is a software company that specializes in expense management and financial automation for individuals and businesses. Expensify helps users manage spending, track receipts, pay bills, send invoices, and accurately monitor them. It also provides streamlined tools for faster processing and detailed reporting, so users can track business spend, generate and submit reports on the go, and forward them for admin approval all from the platform.

At present, Expensify has a market capitalization of $0.15 billion.

Founded: 2008
Type of SaaS Company: B2B and B2C SaaS company
Company Size: 51 to 200

Key Products:

  • Expensify

Intuit icon.


Intuit is a renowned SaaS company that specializes in financial technology solutions. It currently serves more than 100 million global customers and is known for its user-friendly tax, accounting, and financial management solutions. Intuit’s products empower individuals, businesses, and organizations to overcome financial challenges through innovative and accessible tools.

Currently, Intuit has a market cap of $180.23 billion.

Founded: 1983
Type of SaaS Company: B2B and B2C SaaS company
Company Size: More than 10,000

Key Products:

  • Mailchimp
  • Turbotax
  • Quickbooks
  • Credit Karma

SAP Concur icon.

SAP Concur

SAP Concur offers high-end solutions for managing business finances, like integrated travel, expenses, and invoices. It focuses on helping businesses of all scales and sizes gain visibility over their spending, improve compliance, and streamline operations. SAP Concur leverages real-time data and AI to analyze transactions, allowing users to eliminate tedious tasks and avoid blind spots in the budgeting process.

Founded: 1993
Type of SaaS Company: B2B SaaS company
Company Size: 5,000 to 10,000

Key Products:

  • Concur Expense
  • Concur Travel
  • Concur Invoice

Sentry icon.


Sentry is a provider of a developer-first app monitoring platform that offers real-time insights into code errors, crashes, and deployment issues. It also helps with performance monitoring. The platform’s focus is on developer efficiency, offering tools that help users identify the root cause of problems quickly and efficiently manage the debugging processes across various programming languages and frameworks.

Founded: 2008
Type of SaaS Company: B2B SaaS company
Company Size: 201 to 500

Key Products:

  • Sentry for Enterprise

Xero icon.


Xero is a technology company popular for its cloud-based accounting software solution designed specifically for small businesses and their advisors. Xero’s platform helps users simplify their financial operations and currently has more than 3.7 million subscribers globally. The company’s online accounting software helps users simplify tasks such as invoicing, expense tracking, bank reconciliation, reporting, and more.

Currently, Xero’s market capitalization is valued at $13.37 billion.

Founded: 2006
Type of SaaS Company: B2B and B2C SaaS company
Company Size: 1,000 to 5,000

Key Products:

  • Xero HQ
  • Xero Ledger
  • Xero Cashbook
  • Xero Practice Manager

Zuora icon.


Zuora is a leading provider of subscription management software and has a suite of products for handling complex revenue streams with the right configurations. Zoura’s platform is designed to help businesses launch and manage subscription-based services for a wide range of industries. Users can automate the entire subscription cycle, ranging from customer acquisition to billing and even revenue recognition.

As of 2024, Zoura’s market capitalization is worth $1.25 billion.

Founded: 2007
Type of SaaS Company: B2B SaaS company
Company Size: 1,000 to 5,000

Key Products:

  • Zuora Billing
  • Zuora Revenue
  • Zuora Payments
  • Zephr
  • Zuora CPQ

Bottom Line: Saas Companies

The Software as a Service model offers access to software that comes with a wide range of benefits: they don’t need to install, host, or maintain it; it’s infinitely scalable; and it’s designed for multi-tenancy, which means the cost of operations benefits from the economies of scale. This paves the way for businesses of all sizes—from SMBs to enterprise organizations—to take advantage of the tools and technologies they need while minimizing costs and remaining flexible and adaptable to change. The companies on this list represent some of the most innovative, popular SaaS offerings available today, making it easier than ever to find the right ones for your business needs.

If you’re interested in learning more about the technology companies shaping enterprise industries, read our research on the Top 100 AI Companies, Top Big Data Companies, and Top Cloud Service Providers for 2024.

This article was co-written and researched by Datamation staff writer Kezia Grace Jungco.

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