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Facebook Climbs the Corporate Ladder

A new study details the growing use of Facebook and social networks in general in the enterprise with many changes still to come. The “Enterprise Social Networking — End User Survey” by Wainhouse Research showed LinkedIn to be the most popular social networking site used personally by respondents at 67.3 percent. Facebook was a close […]

Written By

David Needle

Aug 7, 2009

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A new study details the growing use of Facebook and social networks in general in the
enterprise with many changes still to come.

The “Enterprise Social Networking — End User Survey” by Wainhouse Research showed LinkedIn to be the most popular
social networking site used personally by respondents at 67.3 percent. Facebook was a
close second place at 58.9 percent, with YouTube at 50.9 percent.

But put a bullet next to Facebook which is coming on strong with corporate end-users,
according to William Zachmann, the survey’s principal author.

Read the rest at InternetNews.com.

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David Needle

David Needle is a veteran technology reporter based in Silicon Valley. He covers mobile, big data, customer experience, and social media, among other topics. He was formerly news editor at Infoworld, editor of Computer Currents and TabTimes, and West Coast bureau chief for both InformationWeek and Internet.com.