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People Love Their Tablets, Report Says

Cnet: According to a recent comScore survey, on the whole, people are happier with their tablets than with their smartphones. “New TabLens data showed that tablet owners were highly satisfied with their respective devices, with the average overall satisfaction rating reaching 8.6 on a 10-point scale,” the ComScore report says. “In comparison, smartphone owners rated […]

Aug 7, 2012
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Cnet: According to a recent comScore survey, on the whole, people are happier with their tablets than with their smartphones. “New TabLens data showed that tablet owners were highly satisfied with their respective devices, with the average overall satisfaction rating reaching 8.6 on a 10-point scale,” the ComScore report says. “In comparison, smartphone owners rated overall satisfaction with their device an 8.1.” The report also notes that the iPad owners display the “highest level of satisfaction.”

The survey also reveals that iPad owners tend to be male, younger, and richer, while Kindle Fire owners tend to be female and less well-off.

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