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These days, it seems like every tech company is eyeing the wearable computing market, and Intel is no exception. The company is investing in a firm that makes a device similar to Google Glass.
Engadget's Daniel Cooper reported, "If you thought that Google Glass was the only wearable backed by one of tech's mega corporations, think again. Intel's investment arm has now ponied up a 'significant' investment into Recon Instruments, makers of the Jet heads-up display for extreme sports."
All Things D quoted Intel's Mike Bell, who said, "Wearable computing is a major, accelerating phenomenon that re-defines how we use and interact with information. In Recon Instruments, we see compelling technology and a solid strategy to capitalize on the wearable revolution. This is an area of significant focus for Intel Capital, and our investment in Recon Instruments is a key part of our approach to innovation in this emerging space."
CNET's Brooke Crothers noted, "Recon Instruments is a leader in heads-up displays for sports, including products like the Reconjet. It has shipped more than 50,000 heads-up displays worldwide, including a 'successful campaign' in Apple retail stores, the company said."
SlashGear's Chris Davies added, "Intel is no stranger to wearables. The company has previously said it expects to see devices running its chips on the market before the year is out, and recently added engineering and design talent from Nike’s Fuelband and Oakley’s Airwave teams."