SHARE
Facebook X Pinterest WhatsApp

Google-Microsoft Search Spat Intensifies

Is Microsoft’s Bing search engine, so clearly the underdog against Google, merely copying the results of its more popular competitor? Stuart Johnston reports on the imbroglio. Google alleged this week that Microsoft’s Bing search results have recently begun to mirror its own too closely and, after setting a trap, is accusing Bing of aping its […]

Feb 3, 2011
Datamation content and product recommendations are editorially independent. We may make money when you click on links to our partners. Learn More

Is Microsoft’s Bing search engine, so clearly the underdog against Google, merely copying the results of its more popular competitor? Stuart Johnston reports on the imbroglio.

Google alleged this week that Microsoft’s Bing search results have recently begun to mirror its own too closely and, after setting a trap, is accusing Bing of aping its results and presenting them as its own.

Microsoft (NASDAQ: MSFT) vehemently denies Google’s (NASDAQ: GOOG) allegations. Now, it’s become a nasty skirmish of sorts pitting a pair of Microsoft executives against a top Google engineer.

“Our testing has concluded that Bing is copying Google web search results,” Google Fellow Amit Singhal said in a statement emailed to InternetNews.com.

The controversy began on Tuesday morning when the blog Search Engine Land reported the results of Google’s tests. That afternoon, Singhal posted his accusations on The Official Google blog, along with sample searches from the two competing services, demonstrating what he called “copying” by Microsoft.

Read the rest at Internetnews.

  SEE ALL
ARTICLES
 
SJJ

Stewart J. Johnston is a Datamation contributor.

Recommended for you...

10 Top Storage Certifications for Data Professionals In 2024
Anina Ot
Mar 27, 2024
What is Data Compression & How Does it Work?
Kashyap Vyas
Sep 19, 2023
What Is a Data Pipeline? Examples & Types
Anina Ot
Sep 18, 2023
Top 10 Data Center Certifications
Kashyap Vyas
Aug 22, 2023
Datamation Logo

Datamation is the leading industry resource for B2B data professionals and technology buyers. Datamation's focus is on providing insight into the latest trends and innovation in AI, data security, big data, and more, along with in-depth product recommendations and comparisons. More than 1.7M users gain insight and guidance from Datamation every year.

Property of TechnologyAdvice. © 2025 TechnologyAdvice. All Rights Reserved

Advertiser Disclosure: Some of the products that appear on this site are from companies from which TechnologyAdvice receives compensation. This compensation may impact how and where products appear on this site including, for example, the order in which they appear. TechnologyAdvice does not include all companies or all types of products available in the marketplace.