AUSTIN, Texas — The pricing and sales software provider Zilliant is introducing its pricing engine for business-to-business (B2B) companies to calculate and deliver prices in real-time “to any commercial system.” The Real-Time Pricing Engine by Zilliant is intended to handle the pricing demands of complex omnichannel B2B companies, according to the company this month. Zilliant […]
AUSTIN, Texas — The pricing and sales software provider Zilliant is introducing its pricing engine for business-to-business (B2B) companies to calculate and deliver prices in real-time “to any commercial system.”
The Real-Time Pricing Engine by Zilliant is intended to handle the pricing demands of complex omnichannel B2B companies, according to the company this month.
Zilliant believes executing pricing logic and delivering prices in real-time to digital commerce channels is “often beyond the capabilities of many companies’ existing pricing engines.”
The pricing engine “ instantaneously” executes complex pricing logic and performs complex calculations, including external data lookups, to deliver prices to any enterprise resource planning (ERP), customer relationship management (CRM), configure, price, quote (CPQ), e-commerce platform or mobile application.
“We set out to help customers power intelligent commerce in the digital age,” said Greg Peters, president and CEO, Zilliant.
“Companies seeking to be more dynamic in their approach to pricing are no longer constrained by the limitations of legacy systems. With real-time pricing, they can execute complex pricing calculations in milliseconds.”
Chris Ehrlich is the managing editor of several web properties in the TechnologyAdvice network. He has over 20 years of experience delivering content-based results across journalism and communications, including on B2B technologies. As a leader in digital journalism, he’s driven targeted content that resonates with audiences and increases key metrics. As a leader in branded communications, he’s driven multi-channel content for clients that spreads their messages and generates measurable returns. He holds a B.A. in English and political science from Denison University in Ohio.
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