Microsoft on Wednesday announced that SAP will be the “preferred partner” for customers buying its budgeting, planning and forecasting applications, a move that’s clearly intended to send a message to Oracle. The deal represents an extension of the two software giants’ existing and largely amicable relationship as well as their shared disdain for Oracle. While […]
Datamation content and product recommendations are
editorially independent. We may make money when you click on links
to our partners.
Learn More
Microsoft on Wednesday announced that SAP will be the “preferred partner” for customers buying its budgeting, planning and forecasting applications, a move that’s clearly intended to send a message to Oracle.
The deal represents an extension of the two software giants’ existing and largely amicable relationship as well as their shared disdain for Oracle.
While Oracle remains SAP’s largest and most formidable rival in the business application market, it’s also the most significant threat to Microsoft’s database software business.
And yet SAP and Microsoft do compete for the same customers—particularly for those enterprise customers looking for a one-stop shop for general ledger and customer relationship management (CRM) application suites.
Apparently, this overlap in shared business opportunities is trumped by their collective desire to keep Oracle and its ravenous acquisition strategy at bay.
Under the partnership agreement, Microsoft will now support the SAP BusinessObjects Planning and Consolidation application as the preferred suite for customers running their business apps on the Microsoft platform.
Company officials said they are working to identify targeted “go-to-market initiatives” to accelerate the adoption of SAP BusinessObjects applications among the Microsoft user community.
The two companies — once rumored as a likely merger candidates several years ago — said they will continue to collaborate to build applications that integrate smoothly with each others’ applications and will make joint sales calls to promote the new partnership.
“SAP provides a leading unified planning and consolidation solution that delivers value for customers on the Microsoft platform,” Tom Casey, general manager of Microsoft’s SQL server business intelligence group, said in a statement.
Oracle officials were not immediately available to comment.
The Redwood Shores, Calif.-based company is still sweating out approval of its proposed $7.4 billion acquisition of Sun Microsystems from Europe regulators. Recent reports suggest approval, which was approved by the U.S. Department of Justice, may not be a fait accompli across the Atlantic.
Both companies said the budgeting and forecasting applications will help enterprise customers complete their quarterly and annual financial reports faster and ensure greater accuracy and compliance with federal regulations.
“SAP has taken an aggressive stance that its business planning and consolidation product from the SAP BusinessObjects portfolio can be used by all firms, not just SAP customers,” said AMR Research analyst John Hagerty. “The company commits to continued development and support with Microsoft’s product stack. Existing customers and prospects should rest assured they can choose the technical platform that makes most sense for them.”
SAP and Microsoft officials said they also will make more appearances together at industry events to evangelize this latest partnership agreement.
Article courtesy of InternetNews.com.
-
Huawei’s AI Update: Things Are Moving Faster Than We Think
FEATURE | By Rob Enderle,
December 04, 2020
-
Keeping Machine Learning Algorithms Honest in the ‘Ethics-First’ Era
ARTIFICIAL INTELLIGENCE | By Guest Author,
November 18, 2020
-
Key Trends in Chatbots and RPA
FEATURE | By Guest Author,
November 10, 2020
-
Top 10 AIOps Companies
FEATURE | By Samuel Greengard,
November 05, 2020
-
What is Text Analysis?
ARTIFICIAL INTELLIGENCE | By Guest Author,
November 02, 2020
-
How Intel’s Work With Autonomous Cars Could Redefine General Purpose AI
ARTIFICIAL INTELLIGENCE | By Rob Enderle,
October 29, 2020
-
Dell Technologies World: Weaving Together Human And Machine Interaction For AI And Robotics
ARTIFICIAL INTELLIGENCE | By Rob Enderle,
October 23, 2020
-
The Super Moderator, or How IBM Project Debater Could Save Social Media
FEATURE | By Rob Enderle,
October 16, 2020
-
Top 10 Chatbot Platforms
FEATURE | By Cynthia Harvey,
October 07, 2020
-
Finding a Career Path in AI
ARTIFICIAL INTELLIGENCE | By Guest Author,
October 05, 2020
-
CIOs Discuss the Promise of AI and Data Science
FEATURE | By Guest Author,
September 25, 2020
-
Microsoft Is Building An AI Product That Could Predict The Future
FEATURE | By Rob Enderle,
September 25, 2020
-
Top 10 Machine Learning Companies 2020
FEATURE | By Cynthia Harvey,
September 22, 2020
-
NVIDIA and ARM: Massively Changing The AI Landscape
ARTIFICIAL INTELLIGENCE | By Rob Enderle,
September 18, 2020
-
Continuous Intelligence: Expert Discussion [Video and Podcast]
ARTIFICIAL INTELLIGENCE | By James Maguire,
September 14, 2020
-
Artificial Intelligence: Governance and Ethics [Video]
ARTIFICIAL INTELLIGENCE | By James Maguire,
September 13, 2020
-
IBM Watson At The US Open: Showcasing The Power Of A Mature Enterprise-Class AI
FEATURE | By Rob Enderle,
September 11, 2020
-
Artificial Intelligence: Perception vs. Reality
FEATURE | By James Maguire,
September 09, 2020
-
Anticipating The Coming Wave Of AI Enhanced PCs
FEATURE | By Rob Enderle,
September 05, 2020
-
The Critical Nature Of IBM’s NLP (Natural Language Processing) Effort
ARTIFICIAL INTELLIGENCE | By Rob Enderle,
August 14, 2020
SEE ALL
APPLICATIONS ARTICLES
Larry Barrett is a freelance journalist and blogger who has covered the information technology and business sectors for more than 15 years. Most recently, he served as the online news editor for 1105 Media's Office Technology Group and as the online managing editor for SourceMedia's Investment Advisory Group publications Financial Planning, On Wall Street, and Bank Investment Consultant. He was also a senior writer and editor at Ziff Davis Media's Baseline Magazine, winner of the Jesse H. Neal National Business Journalism Award, and ZDNet. In addition, he's served as a senior writer and editor at prominent technology and business websites including CNET, InternetNews.com, Multichannel News, and the San Jose Business Journal.