Wednesday, June 12, 2024

Oracle Data Portfolio Review

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Award-winning data services from Oracle have helped businesses of all kinds lift their data management capacities into the top tier.

Businesses face a number of problems when managing their data requirements: a lack of capacity, expertise, ability to extract raw data, and human bias/weaknesses in analytics.

Oracle’s data portfolio is designed to work around these problems to provide a powerful, comprehensive solution capable of handling large workloads and delivering clear, accessible insights.

Their data services can be found through the Oracle Cloud, which offers a host of computing features, including storage, database management, analytics, and more.

With more than 130,000 employees as well as data centers located around the world, Oracle is one of the most powerful names in enterprise data solutions.

Let’s review some of the core data products in its large portfolio:

See more: Microsoft Data Portfolio Review

Cloud migration

Using Oracle Cloud, databases can be migrated from on-premises systems or any other location quickly and seamlessly. Automated tools can be used to find the most cost-effective form of migration, including an Oracle licensed product.

You’ll have high availability and complete control of the migration throughout the process. Their Maximum Availability Architecture and Zero Downtime Migration tools help ensure this happens in the smoothest and most efficient way possible.

Oracle Database

Oracle Database aims to provide a solution to both long- and short-term data management challenges.

Developers will often want to get to work immediately and therefore choose a simple database. That app or project may produce a great deal of data that is useful for other projects. However, a basic database lacks the language and access to capture and repurpose it.

Oracle provides an option that works for single-purpose and longer-term goals.

19C and 21C

Overall their database services offer market-leading performance scalability, security and reliability, whether in the cloud or on premises.

The current long-term release is Oracle Database 19C, which provides a high level of release stability and a long time frame for support and bug fixes.

21C is now available as an innovation release, which provides early insights and new capabilities, such as native blockchain tables and multi-workload support improvements.

It gives you a single database for all your needs and allows you to deploy it wherever and whenever you need.

Oracle estimates it can reduce operational expenses by up to 90% and provides a high level of security.


Data analytics is a crucial but often neglected aspect of data management.

Aside from the collection and storage of data, businesses need to be able to extract and gain insights that offer usability for people across the business. That means analytics capacity that is not only high performance, but also offers ease of use and accessibility.

Oracle’s augmented analytics make it possible to gain business intelligence (BI) and insights that help organizations grow.

See more: Data Analytics Market Review 2021

Target Markets

Traditionally, Oracle’s main targets have been the enterprises that want to harness their data to improve business operations.

Their services are used by businesses of all sizes, but the ability to access Oracle Cloud offers particular benefits to small-to-mid-sized businesses that can capitalize on high-powered data analytics without investing heavily in infrastructure.

In recent years, the company has sought to broaden their customer base by adding upgrades to customer experience, enterprise resource planning (ERP) and capital management, which have helped to bring down the entry point to the service and opened it up to more users. 

Use Cases

A report by Oracle on the experience of users using the Oracle Analytics cloud, showed compelling results:

  • Speeds: 40% to 70% faster than legacy solutions
  • Productivity: The introduction of Oracle Analytics delivered productivity improvements of between 25% and 55%
  • Deployment time: Analytics enjoyed a three-fold reduction in deployment time
  • Cost: According to the report, customers saw costs fall by between 30% and 40%

The report highlights a number of business case studies, including one of a sales company that wanted to use analytics to drive stronger sales. Its key challenges were a need to understand results, deliver consistent sales performance, compare performance against competitors and bring in data from multiple sources into a single version.

They used Oracle analytics in the cloud to provide an analytics dashboard that helped them to understand customer renewals, produced a unified version of data for all stakeholders and delivered an 8% increase in early renewals.

Another report, run by IDC, found that Oracle Database produced a return on investment of 471% over five years with the initial investment paid back within five months. The report included interviews with organizations that have used Oracle to assess the value they gained. Among the benefits identified were:

  • Enabling more efficient and productive data analytics, application development and IT staff
  • Increasing the productivity of database administrators
  • Empowering organizations with greater agility, easier scalability and more robust stability to better support business units and increase revenue
  • Optimizing the use of resources to reduce the cost of operations and the IT infrastructure
  • Minimizing unplanned downtime to increase user productivity
  • Improving the productivity of business users and analytics teams

User opinion

In general, customer reviews are positive. Users at G2 give Oracle Database four stars out of five, with most reviewers crediting it for streamlining their data as this reviewer says:

Helped bring our 20+ different data sources into one manageable ‘data lake’. In addition, Oracle big data makes it easy to integrate our autonomous processes which we used for reports.”

The overall cloud infrastructure has an 80% satisfaction rating on TrustRadius, with users praising its speeds, customer service and security.

Oracle Analytics has a satisfaction rating of almost 90% at Gartner Peer Insights. Users praise its strong data visualization capacities and ability to put complete data analytics at your fingertips. 

Industry recognition

Oracle’s data portfolio has achieved widespread industry recognition. Gartner named Oracle a visionary for its ability to execute the vision of Gartner’s “Magic Quadrant for Analytics and Business Intelligence” platforms.

In 2020, they won Ventana Research’s 13th-annual award for digital innovation for analytics for the Oracle Day by Day application, which delivers personalized analytics based on users interests and daily interactions. This app is part of the Oracle Analytics Cloud and offers users the benefit of AI-powered applications to improve the quality of insights.

They were also named a business intelligence leader in 2020 by SelectHub and received a total of seven awards, including the analysts’ pick, the best augmented analytics, best data visualization, advanced analytics, data querying and reporting tools.  

See more: Top Cloud Service Providers & Companies of 2021

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