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Brian Livingston

Building a PC That’s Totally Silent

Building a PC That’s Totally Silent

Trends
March 21, 2006

I wrote last week that the drone from PC fans is getting so loud in some offices that it’s a serious work distraction. But a specialty manufacturing company announced a new kind of computer case in January that eliminates the need for fans and thereby eliminates almost all PC noise. That company is Zalman Tech […]

The State of the Silent PC

The State of the Silent PC

Trends
March 14, 2006

Workers! If your office space sounds like the inside of a wind tunnel from the incessant hum of all the PCs surrounding you, lend me your ears. A small manufacturing company recently started shipping a new kind of PC case that emits almost no audible noise whatsoever. Its components stay cool without the need for […]

The Business of Specialized Search

The Business of Specialized Search

Trends
March 7, 2006

Businesses that offer poor search features — or none at all — may be missing out on more than they think. In the last three months of 2005, visitors to e-commerce sites who used those sites’ search boxes were 2.7 times more likely to buy something than average visitors, according to a study released in […]

Start Your Own Search Engine

Start Your Own Search Engine

Trends
February 28, 2006

Giant search engines, such as Google and Yahoo, get almost all the publicity these days. But the big news soon to come, I predict, will be in “personalized” search engines that offer results tailored to your needs. One of the best examples of this new trend is called a “swicki” — a search wiki. Experienced […]

Unlimited Long Distance, $9.95/Month, No PC

Unlimited Long Distance, $9.95/Month, No PC

Trends
February 21, 2006

A small company will ship next month a tiny device that clips onto any phone line, offering unlimited long-distance calls to any number in the U.S. and Canada for only $9.95 per month. Best of all, the device uses VoIP (Voice over Internet Protocol), but doesn’t require broadband access — or any kind of computer […]

Will SiteAdvisor.com Ban Your Domain?

Will SiteAdvisor.com Ban Your Domain?

Trends
February 14, 2006

In the next few weeks, a service that’s been methodically testing Web sites for spyware, spam, and other problems will be gearing up for a big launch. Does your company’s Internet presence measure up to a “good” or a “bad” rating, as determined by this kind of examination? The service calls itself SiteAdvisor.com. Despite its […]

Corporations Have an Unsubscribe Problem

Corporations Have an Unsubscribe Problem

Trends
February 7, 2006

Can you trust a major corporation to keep your e-mail address out of spammers’ hands after you fill out the company’s unsubscribe form? Not always, according to a service that tracks what happens when addresses are submitted to unsubscribe mechanisms on the Web. I wrote last week that a service called Lashback LLC has tested […]

How to Know When Unsubscribing Isn’t Safe

How to Know When Unsubscribing Isn’t Safe

Trends
January 31, 2006

E-mail newsletters like mine — the ones that are sent by legitimate publishers, anyway — proudly proclaim, “You can unsubscribe at any time!” But how do you know that for sure? What if unsubscribing from an e-mail newsletter actually prompted the publisher to sell your e-mail address to spammers, who then sent you more spam? […]

More Ways to Protect Your E-Mail

More Ways to Protect Your E-Mail

Trends
January 24, 2006

Spammers, who are everyone’s least-favorite Internet users, are cranking up their output every day. But antispammers are gaining more tools to defeat them. I wrote on Jan. 3 that you can close off a “back door” that many companies leave wide open on their mail servers. There are some other tricks that antispammers would like […]

Do Panasonic’s Batteries Really Beat Energizer’s?

Do Panasonic’s Batteries Really Beat Energizer’s?

Trends
January 17, 2006

We have a love/hate relationship with batteries. In all the mobile devices we carry around, the batteries are either wearing out, being replaced, or being recharged. This “can’t-live-with-’em, can’t-live-without-’em” dynamic has spawned a desperate competition among battery makers for your consumer dollar. At the recent Consumer Electronics Show, held in Las Vegas Jan. 5-8, for […]

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