STAMFORD, Conn. — More CFOs are planning to increase their spending on digital more than any other part of the business in 2021. Eighty-two percent of CFOs say they intend to grow investments in digital capabilities in fiscal 2021 compared to 2020, according to a survey by Gartner. The survey also revealed that 70% of […]
STAMFORD, Conn. — More CFOs are planning to increase their spending on digital more than any other part of the business in 2021.
Eighty-two percent of CFOs say they intend to grow investments in digital capabilities in fiscal 2021 compared to 2020, according to a survey by Gartner.
The survey also revealed that 70% of CFOs intend to increase spending on IT this year.
The survey of 115 CFOs was conducted by Gartner between July and December 2020.
See more: IT Spending To Grow 8.6% In 2021
“As COVID-19 lockdowns were imposed, most finance organizations tried to digitize as many processes as possible to move to a virtual work environment,” said Alejandra Lozada, senior director analyst, Gartner’s finance practice.
“CFOs also view technology as a competitive differentiator that can widen the performance gap between their businesses and those of their peers.”
Despite the planned increased spending on digital, Gartner believes there’s a “lack of clarity on digitalization.”
“Our survey also showed that they are less clear on what digital business means and the technologies with the most significant impact on their businesses. This could be a challenge,” Lozada said.
“CFOs need a clear digitalization language and vision to focus their teams on the key investments and initiatives required to accelerate transformation. This clarity is needed to make coherent technology investments that enhance one another.”
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Chris Ehrlich is the managing editor of several web properties in the TechnologyAdvice network. He has over 20 years of experience delivering content-based results across journalism and communications, including on B2B technologies. As a leader in digital journalism, he’s driven targeted content that resonates with audiences and increases key metrics. As a leader in branded communications, he’s driven multi-channel content for clients that spreads their messages and generates measurable returns. He holds a B.A. in English and political science from Denison University in Ohio.
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