The survey, commissioned by EDS and the International Association of Privacy Professionals (IAPP) and conducted by the Ponemon Institute, found consumers are not practicing all security precautions despite repeated warnings from the government, financial institutions, and press coverage.
More than 70 percent of consumers will share information, such as their name, address, postal code, phone number, account number, or give the answer to a security question to an unsolicited call or e-mail.
''While consumers have learned not to divulge information such as their Social Security number and debit card number over the phone or on the Web, our survey indicates that they are still naive and share significant amounts of information from the contents of their wallet putting them at greater risk for identity theft and phishing,'' said Peter Reid, portfolio strategist for EDS Security and Privacy Services.
Given the dissatisfaction with the common methods of identity verification, the survey also examined consumer interest in innovative methods, such as biometrics and a single secure and private identification credential. The results suggest that a majority of consumers are open to alternative methods of identification management solutions.