Connected Moms: Nielsen Says 54% Own Smartphones; 75% Use Facebook; 5M Visit Pinterest Monthly

Just in time for Mother's Day, a new Nielsen survey says moms use more tech than ever.

TechCrunch: Nielsen has released a new report on moms, and it seems they're more tech-savvy than many people think. Currently, 54 percent of mothers own smartphones--more than average. In addition, 75 percent of mothers use Facebook, and moms are 61 percent more likely than the average person to use Pinterest. Lots of mothers blog as well; 52 percent of all bloggers in the U.S. are parents with children at home.

According to Nielsen, the top five social networks and blogs for moms include Facebook, Blogger, Twitter, WordPress and Tumblr.

Tags: smartphones, survey, Nielsen, report

0 Comments (click to add your comment)
Comment and Contribute


(Maximum characters: 1200). You have characters left.



IT Management Daily
Don't miss an article. Subscribe to our newsletter below.

By submitting your information, you agree that datamation.com may send you Datamation offers via email, phone and text message, as well as email offers about other products and services that Datamation believes may be of interest to you. Datamation will process your information in accordance with the Quinstreet Privacy Policy.