The Real Truth...: Page 2

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Killer apps are investments that simultaneously reduce costs and increase growth and profitability. If you even think about them without these two goals in mind, then you're hopelessly stuck in the 20th century -- and if you don't think systematically about costs and benefits then you probably shouldn't be in business ...

People will always be nearly impossible to organize and manage: It makes more sense to accept this rather than to try to change it. The exception to this advice is situational: If your company is tanking then there'll be a bigger appetite to deal honestly and directly with people issues. Seize these moments to do the right thing for the company (and all of the employees expected to work hard to turn things around) ...

If we don't partner well with vendors, we'll ultimately fail. Expertise is specialized and even die-hard in-sourcers will eventually need help. The pace of technology change and the economic pressures over which we have little control will make at least co-sourcing inevitable. The key is to partner with vendors who know your sector and technology well. But don't delay. It's essential that you develop a short list of bona fide partners ASAP ...

"Strategy" is owned by everyone. Gone are the days when technology pros can claim that business pros need to prime their agenda with detailed scenarios comprised of business models and processes; business and technology cannot exist without each other. Strategy is a team sport ...

I don't think these five "perspectives" are very controversial. Maybe we argue so much because we're under so much stress, or because we've been trained to be suspicious about the other side's motives. The key idea was expressed in one of the emails I received. All of this stuff is "messy." There's no perfect business model, architecture standardization, or killer app. While it's fun to talk about "disruptive" technologies, conversations about balance and compromise are more realistic, more adult. Alignment is much more about cooperation and negotiation than anything else, and maybe that's all the truth we need.

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