'Advertising' Tag Index

Google's 'Social Layer' Now on 2 Million Sites
By Mike Elgan | Article Published December 11, 2013
Google has been talking about a "social layer" for years. Now we know what it looks like.
Tags: social media, advertising, google+
Report: Google Continues to Dominate Mobile Ad Biz
By Cynthia Harvey | Article Published June 14, 2013
Facebook is a distant second.
Tags: Facebook, Google, search, advertising, report, eMarketer, mobile ads
EU Asks for Feedback on Google's Antitrust Proposal
By Cynthia Harvey | Article Published April 25, 2013
Do the company's proposed concessions go far enough?
Tags: Google, search, advertising, antitrust, anticompetitive, EU Commission
Yahoo Earnings Rise 36%, Revenue Disappoints
By Cynthia Harvey | Article Published April 17, 2013
The Web firm's advertising business continues to falter.
Tags: earnings, Yahoo, advertising, revenue, Marissa Mayer, quarterly financials, Alibaba
Facebook Buys Microsoft's Atlas Ad Service
By Cynthia Harvey | Article Published March 01, 2013
The social network hopes to expand its share of the digital advertising market.
Tags: Facebook, Microsoft, advertising, merger and acquistion activity
Apple's Biggest Fans Are Older Consumers
By Datamation.com Staff | Article Published August 13, 2012
The company's new, much maligned commercials may have been targeting this older demographic.
Tags: Apple, advertising, demographics, commercial, brand
Facebook Has More Than 83 Million 'Fake' Users
By Datamation.com Staff | Article Published August 02, 2012
The company believes 9 percent of its 955 million accounts may not be "real" users.
Tags: Facebook, social networking, social media, advertising
Google Acquires Social Ad Start-Up Wildfire
By Datamation.com Staff | Article Published August 01, 2012
Sources say Google paid about $250 million for the acquisition.
Tags: Google, social media, advertising, merger and acquistion activity
Twitter Will Be Official Narrator for the Olympics
By Datamation.com Staff | Article Published July 23, 2012
The micro-blogging service will offer a curated Olympics hub covering the event.
Tags: Twitter, advertising, Olympics
How Apple Plans to Crush Advertising
By Mike Elgan | Article Published June 27, 2012
A pundit opines that Apple plans to sabotage advertising for TV and magazines while offering media creators an alternative source of revenue: Sell content on iTunes.
Tags: Apple, iTunes, advertising
Yahoo Squeaks Past Estimates; Announces More Layoffs
By Larry Barrett | Article Published January 25, 2011
The wobbling Internet search and advertising company managed to squeeze past analysts' estimates in the fourth quarter.
Tags: Google, search, earnings, Yahoo search, advertising
Schmidt out as Google CEO, Q4 Profit Soars
By Kenneth Corbin | Article Published January 20, 2011
Search giant reports solid growth in revenues and profits, while announcing a major shake-up of its top executives, with co-founder Larry Page to replace Eric Schmidt as CEO.
Tags: Google, search, earnings, advertising, display ads
Internet Explorer 9 to Offer Greater Privacy
By Stuart J. Johnston | Article Published December 09, 2010
The forthcoming browser will allow surfers to prevent advertisers from collecting their profile information.
Tags: security, Internet Explorer, privacy, IE9, advertising
Yahoo Beats Profit Estimates
By David Needle | Article Published October 19, 2010
Solid growth in display advertising, but Yahoo's third quarter results fall short of revenue estimates.
Tags: earnings, Yahoo search, Yahoo, advertising, online advertising
Google 3Q Profit Soars 32%, Offers Rare Revenue Breakdown
By Kenneth Corbin | Article Published October 14, 2010
Search giant posts healthy profits that beat analysts, while disclosing some rare financials about display, mobile and YouTube.
Tags: YouTube, Google, earnings, advertising
Yahoo Q2 Profits Soar on Web Ads, but Sales Fall Short
By Kenneth Corbin | Article Published July 20, 2010
Web pioneer reports 53 percent surge in profits, but shares take a hit as overall sales miss Wall Street expectations.
Tags: earnings, Yahoo search, Yahoo, advertising, display ads
Google Q2 Profit Misses Wall Street Expectations
By David Needle | Article Published July 15, 2010
Revenues and profits are way up for the second quarter over the search giant's results from a year ago, but Google's balance sheet leaves analysts wanting more.
Tags: Google, search, earnings, advertising, AdSense
Yahoo's Q1 Profit Soars in Sign of Web Ad Rebound
By Kenneth Corbin | Article Published April 20, 2010
Web pioneer reports strong profits in first quarter as ad spending returns and it begins to move ahead with its search and advertising deal with Microsoft.
Tags: Microsoft, earnings, Yahoo search, Yahoo, advertising
Strong Google Earnings Point to Online Ad Revival
By Kenneth Corbin | Article Published April 15, 2010
Search giant tops analysts' expectations for first-quarter earnings as ad spending begins to recover.
Tags: Google, earnings, economy, advertising, online advertising
Microsoft and Yahoo's Search Deal Gets Green Light
By Stuart J. Johnston | Article Published February 18, 2010
After two years of haggling, Microsoft and Yahoo say they are finally ready to commence a new search arrangement that aims to unseat search giant Google. But will the new model really create a serious competitor to Google?
Tags: Google, Microsoft, Bing, Yahoo search, advertising
Apple to Unveil Tablet in March 2010?
By - Reuters | Article Published December 10, 2009
Apple could sells 1 million to 1.5 million tablets each quarter at an average price of $1,000, a veteran Apple analyst speculates.
Tags: iPhone, Apple, tablet, advertising, partners
Augmented Reality Apps Envision Big Bucks
By Michelle Megna | Article Published October 26, 2009
A recent report suggests that the potential for augmented reality apps to deliver eyeballs could produce major advertising revenue.
Tags: video, iPhone, smartphones, virtual, advertising
Microsoft Launches Lawsuit Against 'Malvertisers'
By - Reuters | Article Published September 18, 2009
Harmful online advertisers are now a legal target of the software giant.
Tags: Microsoft, software, advertising, media
Twitter Okays Advertising
By - Reuters | Article Published September 11, 2009
Twitter has expanded its terms of service to allow advertisers access to its 45 million monthly users.
Tags: services, social networking, networking, advertising
Facebook To Give Users More Privacy Control
By Kenneth Corbin | Article Published August 28, 2009
Facebook is bowing to pressure from Canadian regulators and providing users with more options and control over how their personal information gets shared.
Tags: Facebook, developer, privacy, advertising, policy
TechCrunch Reveals Twitter Confidential Info
By - Reuters | Article Published July 16, 2009
The sensitive documents include financial projections. Twitter may take legal action.
Tags: security, Google, search, Twitter, advertising
The Good and Evil of Proxy Servers
By David Strom | Article Published June 18, 2009
This Web technology plays a role in everything from Iran's recent election to a Microsoft lawsuit against alleged purveyors of advertising click fraud.
Tags: open source, security, Microsoft, server, advertising
Google Debuts Free Music Downloads in China
By - Reuters | Article Published March 30, 2009
Google debuted a free and legal music download service in China, a market that has more than its share of piracy issues.
Tags: Google, search, advertising, downloads, music
How Social Media Can Save TV News
By Mike Elgan | Article Published February 12, 2009
Don't expect me to watch television. I'll be getting the real news on Twitter.
Tags: video, Google, social media, advertising
Media Companies Have Only Themselves to Blame
By Mike Elgan | Article Published December 11, 2008
Instead of embracing Web-based distribution, old media artificially propped up the unscalable and inefficient model of shipping content on sheets of dead tree pulp.
Tags: Amazon, software, economy, advertising, media
Spam, Free Speech and the Founding Fathers
By Ray Everett-Church | Article Published October 20, 2008
A recent ruling by the Virginia Supreme Court, which threw out a spammer’s conviction, reveals deep confusion about technology.
Tags: YouTube, Facebook, advertising, MySpace, e-Mail
A VC Talks About Tech in the Age of Gloom
By James Maguire | Article Published October 14, 2008
A venture capitalist reveals what sector remains hot even in this pessimistic period and describes the lessons tech firms have learned over the last boom and bust cycle.
Tags: open source, cloud computing, software, SAP, advertising
Now There's A Marketable Skill
By Chris Nerney | Article Published September 29, 2008
Now There's A Marketable Skill
Tags: mobile, cell phones, advertising, text messaging, sms
Who's to Blame for Bill O'Reilly Hack?
By Andy Patrizio | Article Published September 24, 2008
Other than the hackers, it looks like no one, unless it can be proven the hosting provider for the popular radio and TV personality was negligent.
Tags: security, services, advertising, e-Mail, InternetNews.com
Why Online Product Placement Is a Good Thing
By Mike Elgan | Article Published September 17, 2008
Product placement will drive development of ever more sophisticated online content, which will further peel eyeballs away from TV screens.
Tags: video, Google, social networking, networking, advertising
How To Get Your Email Past Clients' Spam Filter
By Ray Everett-Church | Article Published August 19, 2008
Achieving “deliverability,” otherwise known as getting email delivered to a user’s inbox in a timely and fully-functional fashion, is both an art and a science.
Tags: Amazon, marketing, privacy, malware, advertising
Facebook Tops MySpace as Social Sites Globalize
By Kenneth Corbin | Article Published August 18, 2008
New comScore analysis highlights worldwide growth of social sites -- and signals the major U.S. players' increasingly international flavor.
Tags: Facebook, social networking, networking, advertising, MySpace
Is Microsoft Getting Stung by Slow Vista Sales?
By Stuart J. Johnston | Article Published April 26, 2008
Lower sales of Windows hurt the software giant's bottom line during the quarter, but it's hard to tell the winners from the losers.
Tags: Windows, Microsoft, server, Vista, advertising
Yahoo Hits Estimates, Gives No Ground on Microsoft
By Kenneth Corbin | Article Published April 23, 2008
While the software giant's ultimatum looms, Yahoo executives said its transformation strategy is working following a solid quarter.
Tags: Google, search, Microsoft, Yahoo, advertising
Conference for Digital Media Professionals: Mediabistro Circus
By James Maguire | Article Published April 08, 2008
Sure, the two-day summit about digital media, in New York City on May 20-21, will offer plenty of future-think and a plethora of Internet buzz-makers. But it’s also going to be practical.
Tags: video, advertising, MySpace, media, music
Timeless Blogging Advice
By Heidi Cyre | Article Published April 01, 2008
Timeless Blogging Advice
Tags: blogs, advertising, blogging, bloggers

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