How to Use Google+ for Business

If you’re working to promote your business online, Google+ is an important social media platform to leverage. In its short lifespan, Google+ has grown exponentially – it now has fully half as many users as Facebook. And some experts predict it will overtake Facebook in 2014.

The time is now, claim the social media pundits: In the next six to twelve months, Google+ will likely see highly rapid growth. Businesses looking to use the platform are advised to get to work – soon – to benefit from “early adopter” status.

But how? What is the best strategy for a business on Google+?

To address that, I spoke with two leading experts in this 8 part series:

Yifat Cohen specializes in Google+ marketing. She’s known as the “Go-to Gal for Google+ Marketing." She has an astounding 48, 000 Google+ users in her circles.

Mike Elgan is a well known tech columnist who writes for Datamation and many other tech publications. He has an jaw-dropping 2.3 million G+ users in his circles.

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