Hard to tell if it's merely bravado or genuine confidence, but EMC Chief Executive Officer Joseph Tucci
predicts good things will come from the economic downturn for the storage vendor.
"The weak will feel it more than the strong, and we do
believe we are going into it strong," he said. "We are
going to, across the board, make sure we gain share in this
environment."
Tucci was speaking Tuesday at an investor conference in Boston. Investors seem to buy into his confident outlook, as EMC shares gained 81 cents,
or 8.2 percent, to $10.66, its biggest gain in six weeks.
Or maybe not. The Dow Jones itself had its biggest one-day rally in four months on Tuesday, so EMC shares may have benefited more from the rising tide than Tucci's proclamation.
Tucci also predicted that corporate outlays for IT products and services this year will drop by "mid-to-high single digits," according to the
Wall Street Journal, with the larger cuts coming in the first half of 2009.
Another tech vendor, HP, thinks that would be the exact wrong thing for enterprises to do. As Andy Patrizio of
InternetNews.com reports:
Is it too early to begin planning for the economic recovery? HP doesn't think so.
Instead, it's making a case for enterprises to ramp up their spending on hardware.
Sound crazy? Not to Hewlett-Packard, which says that
companies need to be ready because it's during upheavals that the stars
realign, old industry leaders fall from grace and new ones ascend to
prominence. As a result, they'll need new hardware to better position
themselves as the economy recovers.
That's the pitch as HP launches new products and services it says can pay off for companies as soon as the market rights itself.
Tough times call for creative marketing approaches.