From Forrester Research, via TreeHugger.com (that's right, get over it), comes good news for those who worry that our serious economic problems will derail or even doom "green IT" initiatives:
Forrester's latest green IT enterprise survey reveals that the slowing economy will not derail efforts to make IT operations more efficient and less environmentally harmful. In fact, of responding companies that are changing the pace of their green IT activities in response to the economic outlook, those going faster outnumber those slowing down by 2 to 1. So the central value of green IT programs -- greener IT also means saving money -- is taking hold among corporate IT practitioners.
And why not? Anyone who finds a way to cut costs these days without hurting the business is going to be a hero to the boss. It might as well be the IT guys.
Forrester's global survey included 1,500 IT professionals. Slightly more than half (52%) reported either developing or implementing a green IT strategy, up 7% from just six months ago.
The obvious question is, what happens when we hit an economic recovery? Or if we have a sustained period of lower energy costs? Will green IT lose momentum? I hope not.
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